PROGRESSIVE CORP/OH/ Advertising Expense
PROGRESSIVE CORP/OH/ (PGR) reported Advertising Expense of $5.13 billion for the 12-month period ending 2025-12-31, per its 10-K filed 2026-03-02.
Financial Statements › Expense Statement › Operating Expenses
us-gaap:AdvertisingExpense · last filed 2026-03-02
- PROGRESSIVE CORP/OH/ advertising expense for fiscal 2025 was $5.13B, a 28.23% increase from fiscal 2024.
- PROGRESSIVE CORP/OH/ advertising expense for fiscal 2024 was $4.00B, a 150.19% increase from fiscal 2023.
- PROGRESSIVE CORP/OH/ advertising expense for fiscal 2023 was $1.60B, a 21.30% decline from fiscal 2022.
- PROGRESSIVE CORP/OH/ advertising expense for fiscal 2022 was $2.03B, a 4.98% decline from fiscal 2021.
| Period end | Advertising Expense 12 month | Advertising Expense 12 month as first filed |
|---|---|---|
| 2025-12-31 | $5.13B 10-K · filed 2026-03-02 | |
| 2024-12-31 | $4.00B 10-K · filed 2026-03-02 | |
| 2023-12-31 | $1.60B 10-K · filed 2026-03-02 | $1.60B 10-K · filed 2024-02-26 |
| 2022-12-31 | $2.03B 10-K · filed 2025-03-03 | $2.03B 10-K · filed 2023-02-27 |
| 2021-12-31 | $2.14B 10-K · filed 2024-02-26 | |
| 2020-12-31 | $2.18B 10-K · filed 2023-02-27 | |
| 2019-12-31 | $1.84B 10-K · filed 2022-02-28 | |
| 2018-12-31 | $1.42B 10-K · filed 2021-03-01 | |
| 2017-12-31 | $1.01B 10-K · filed 2020-03-02 | |
| 2016-12-31 | $756.20M 10-K · filed 2019-02-27 | |
| 2015-12-31 | $748.30M 10-K · filed 2018-02-27 | |
| 2014-12-31 | $681.80M 10-K · filed 2017-03-01 | |
| 2013-12-31 | $619.30M 10-K · filed 2016-02-29 | |
| 2012-12-31 | $546.80M 10-K · filed 2015-03-02 | |
| 2011-12-31 | $543.00M 10-K · filed 2014-02-26 |
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