EL POLLO LOCO HOLDINGS, INC. Advertising Expense
EL POLLO LOCO HOLDINGS, INC. (LOCO) reported Advertising Expense of $16.90 million for the 12-month period ending 2025-12-31, per its 10-K filed 2026-03-13.
Financial Statements › Expense Statement › Operating Expenses
us-gaap:AdvertisingExpense · last filed 2026-03-13
- EL POLLO LOCO HOLDINGS, INC. advertising expense for fiscal 2025 was $16.90M, a 4.97% increase from fiscal 2024.
- EL POLLO LOCO HOLDINGS, INC. advertising expense for fiscal 2024 was $16.10M, a 0.62% decline from fiscal 2023.
- EL POLLO LOCO HOLDINGS, INC. advertising expense for fiscal 2023 was $16.20M, a 1.22% decline from fiscal 2022.
- EL POLLO LOCO HOLDINGS, INC. advertising expense for fiscal 2022 was $16.40M, a 1.86% increase from fiscal 2021.
| Period end | Advertising Expense 12 month |
|---|---|
| 2025-12-31 | $16.90M 10-K · filed 2026-03-13 |
| 2024-12-25 | $16.10M 10-K · filed 2026-03-13 |
| 2023-12-27 | $16.20M 10-K · filed 2026-03-13 |
| 2022-12-28 | $16.40M 10-K · filed 2025-03-07 |
| 2021-12-29 | $16.10M 10-K · filed 2024-03-08 |
| 2020-12-30 | $15.30M 10-K · filed 2023-03-10 |
| 2019-12-25 | $16.10M 10-K · filed 2022-03-11 |
| 2018-12-26 | $16.10M 10-K · filed 2021-03-15 |
| 2017-12-27 | $15.50M 10-K · filed 2020-03-06 |
| 2016-12-28 | $14.70M 10-K · filed 2019-03-08 |
| 2015-12-30 | $13.90M 10-K · filed 2018-03-09 |
| 2014-12-31 | $13.50M 10-K · filed 2017-03-10 |
| 2013-12-25 | $11.90M 10-K · filed 2016-03-11 |
| 2012-12-26 | $11.20M 10-K · filed 2015-03-17 |
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