AMAZON COM INC Marketing and Advertising Expense
AMAZON COM INC (AMZN) reported Marketing and Advertising Expense of $5.00 billion for the 12-month period ending 2016-12-31, per its 10-K filed 2017-02-10.
Discontinued › Expense Statement › Operating Expenses
us-gaap:MarketingAndAdvertisingExpense · last filed 2017-02-10
- AMAZON COM INC marketing and advertising expense for fiscal 2016 was $5.00B, a 31.58% increase from fiscal 2015.
- AMAZON COM INC marketing and advertising expense for fiscal 2015 was $3.80B, a 15.15% increase from fiscal 2014.
- AMAZON COM INC marketing and advertising expense for fiscal 2014 was $3.30B, a 37.50% increase from fiscal 2013.
- AMAZON COM INC marketing and advertising expense for fiscal 2013 was $2.40B, a 20.00% increase from fiscal 2012.
| Period end | Marketing and Advertising Expense 12 month |
|---|---|
| 2016-12-31 | $5.00B 10-K · filed 2017-02-10 |
| 2015-12-31 | $3.80B 10-K · filed 2017-02-10 |
| 2014-12-31 | $3.30B 10-K · filed 2017-02-10 |
| 2013-12-31 | $2.40B 10-K · filed 2016-01-29 |
| 2012-12-31 | $2.00B 10-K · filed 2015-01-30 |
| 2011-12-31 | $1.40B 10-K · filed 2014-01-31 |
| 2010-12-31 | $890.00M 10-K · filed 2013-01-30 |
| 2009-12-31 | $593.00M 10-K · filed 2012-02-01 |
| 2008-12-31 | $420.00M 10-K · filed 2011-01-28 |
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