BJ’S RESTAURANTS, INC. Advertising Expense
BJ’S RESTAURANTS, INC. (BJRI) reported Advertising Expense of $30.50 million for the 12-month period ending 2025-12-30, per its 10-K filed 2026-03-02.
Financial Statements › Expense Statement › Operating Expenses
us-gaap:AdvertisingExpense · last filed 2026-03-02
- BJ’S RESTAURANTS, INC. advertising expense for fiscal 2025 was $30.50M, a 15.09% increase from fiscal 2024.
- BJ’S RESTAURANTS, INC. advertising expense for fiscal 2024 was $26.50M, a 13.25% increase from fiscal 2024.
- BJ’S RESTAURANTS, INC. advertising expense for fiscal 2024 was $23.40M, a 9.86% increase from fiscal 2023.
- BJ’S RESTAURANTS, INC. advertising expense for fiscal 2023 was $21.30M, a 44.90% increase from fiscal 2021.
| Period end | Advertising Expense 12 month |
|---|---|
| 2025-12-30 | $30.50M 10-K · filed 2026-03-02 |
| 2024-12-31 | $26.50M 10-K · filed 2026-03-02 |
| 2024-01-02 | $23.40M 10-K · filed 2026-03-02 |
| 2023-01-03 | $21.30M 10-K · filed 2025-02-26 |
| 2021-12-28 | $14.70M 10-K · filed 2024-02-27 |
| 2020-12-29 | $13.20M 10-K · filed 2023-02-28 |
| 2019-12-31 | $25.20M 10-K · filed 2022-02-25 |
| 2019-01-01 | $24.50M 10-K · filed 2020-02-25 |
| 2018-12-31 | $24.50M 10-K · filed 2021-03-01 |
| 2018-01-02 | $21.00M 10-K · filed 2020-02-25 |
| 2017-01-03 | $18.90M 10-K · filed 2019-02-26 |
| 2015-12-29 | $20.50M 10-K · filed 2018-02-26 |
| 2014-12-30 | $19.20M 10-K · filed 2017-02-28 |
| 2013-12-31 | $17.10M 10-K · filed 2016-02-23 |
| 2013-01-01 | $10.60M 10-K · filed 2015-02-26 |
| 2012-01-03 | $7.20M 10-K · filed 2014-02-25 |
| 2010-12-28 | $4.20M 10-K · filed 2013-02-25 |
| 2009-12-29 | $5.20M 10-K · filed 2012-02-28 |
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