Meta Platforms, Inc. Selling and Marketing Expense
Meta Platforms, Inc. (META) reported Selling and Marketing Expense of $3.43 billion for the 3-month period ending 2026-06-30, per its 10-Q filed 2026-07-30.
Financial Statements › Expense Statement › Operating Expenses
us-gaap:SellingAndMarketingExpense · last filed 2026-07-30
- Meta Platforms, Inc. selling and marketing expense for the quarter ending 2026-06-30 was $3.43B, a 15.17% increase year-over-year.
- Meta Platforms, Inc. selling and marketing expense for the quarter ending 2026-03-31 was $2.91B, a 5.48% increase year-over-year.
- Meta Platforms, Inc. selling and marketing expense for the quarter ending 2025-12-31 was $3.41B, a 5.25% increase year-over-year.
- Meta Platforms, Inc. selling and marketing expense for the quarter ending 2025-09-30 was $2.85B, a 0.82% increase year-over-year.
- Meta Platforms, Inc. selling and marketing expense for fiscal 2025 was $11.99B, a 5.68% increase from fiscal 2024.
- Meta Platforms, Inc. selling and marketing expense for fiscal 2024 was $11.35B, a 7.76% decline from fiscal 2023.
- Meta Platforms, Inc. selling and marketing expense for fiscal 2023 was $12.30B, a 19.40% decline from fiscal 2022.
- Meta Platforms, Inc. selling and marketing expense for fiscal 2022 was $15.26B, a 8.68% increase from fiscal 2021.
| Period end | Selling and Marketing Expense 3 month | Selling and Marketing Expense 3 month as first filed | Selling and Marketing Expense 6 month | Selling and Marketing Expense 6 month as first filed | Selling and Marketing Expense 9 month | Selling and Marketing Expense 9 month as first filed | Selling and Marketing Expense 12 month |
|---|---|---|---|---|---|---|---|
| 2026-06-30 | $3.43B 10-Q · filed 2026-07-30 | $6.34B 10-Q · filed 2026-07-30 | $9.75B derived: sum of 3 quarters · filed 2026-07-30 | $12.59B derived: sum of 4 quarters · filed 2026-07-30 | |||
| 2026-03-31 | $2.91B 10-Q · filed 2026-04-30 | $6.32B derived: sum of 2 quarters · filed 2026-04-30 | $9.16B derived: sum of 3 quarters · filed 2026-04-30 | $12.14B derived: sum of 4 quarters · filed 2026-07-30 | |||
| 2025-12-31 | $3.41B derived: 10-K 12 month − 10-Q 9 month · filed 2026-01-29 | $6.25B derived: sum of 2 quarters · filed 2026-01-29 | $9.23B derived: sum of 3 quarters · filed 2026-07-30 | $11.99B 10-K · filed 2026-01-29 | |||
| 2025-09-30 | $2.85B 10-Q · filed 2025-10-30 | $5.82B derived: sum of 2 quarters · filed 2026-07-30 | $8.58B 10-Q · filed 2025-10-30 | $11.82B derived: sum of 4 quarters · filed 2026-07-30 | |||
| 2025-06-30 | $2.98B 10-Q · filed 2026-07-30 | $5.74B 10-Q · filed 2026-07-30 | $8.98B derived: sum of 3 quarters · filed 2026-07-30 | $11.80B derived: sum of 4 quarters · filed 2026-07-30 | |||
| 2025-03-31 | $2.76B 10-Q · filed 2026-04-30 | $6.00B derived: sum of 2 quarters · filed 2026-04-30 | $8.82B derived: sum of 3 quarters · filed 2026-04-30 | $11.54B derived: sum of 4 quarters · filed 2026-04-30 | |||
| 2024-12-31 | $3.24B derived: 10-K 12 month − 10-Q 9 month · filed 2026-01-29 | $6.06B derived: sum of 2 quarters · filed 2026-01-29 | $8.78B derived: sum of 3 quarters · filed 2026-01-29 | $11.35B 10-K · filed 2026-01-29 | |||
| 2024-09-30 | $2.82B 10-Q · filed 2025-10-30 | $5.54B derived: sum of 2 quarters · filed 2025-10-30 | $8.11B 10-Q · filed 2025-10-30 | $11.33B derived: sum of 4 quarters · filed 2026-01-29 | |||
| 2024-06-30 | $2.72B 10-Q · filed 2025-07-31 | $5.29B 10-Q · filed 2025-07-31 | $8.51B derived: sum of 3 quarters · filed 2026-01-29 | $11.39B derived: sum of 4 quarters · filed 2026-01-29 | |||
| 2024-03-31 | $2.56B 10-Q · filed 2025-05-01 | $5.79B derived: sum of 2 quarters · filed 2026-01-29 | $8.67B derived: sum of 3 quarters · filed 2026-01-29 | $11.82B derived: sum of 4 quarters · filed 2026-01-29 | |||
| 2023-12-31 | $3.23B derived: 10-K 12 month − 10-Q 9 month · filed 2026-01-29 | $6.10B derived: sum of 2 quarters · filed 2026-01-29 | $9.26B derived: sum of 3 quarters · filed 2026-01-29 | $12.30B 10-K · filed 2026-01-29 | |||
| 2023-09-30 | $2.88B 10-Q · filed 2024-10-31 | $6.03B derived: sum of 2 quarters · filed 2024-10-31 | $9.07B 10-Q · filed 2024-10-31 | $13.65B derived: sum of 4 quarters · filed 2025-01-30 | |||
| 2023-06-30 | $3.15B 10-Q · filed 2024-08-01 | $6.20B 10-Q · filed 2024-08-01 | $10.77B derived: sum of 3 quarters · filed 2025-01-30 | $14.55B derived: sum of 4 quarters · filed 2025-01-30 | |||
| 2023-03-31 | $3.04B 10-Q · filed 2024-04-25 | $7.62B derived: sum of 2 quarters · filed 2025-01-30 | $11.40B derived: sum of 3 quarters · filed 2025-01-30 | $14.99B derived: sum of 4 quarters · filed 2025-01-30 | |||
| 2022-12-31 | $4.57B derived: 10-K 12 month − 10-Q 9 month · filed 2025-01-30 | $8.35B derived: sum of 2 quarters · filed 2025-01-30 | $11.95B derived: sum of 3 quarters · filed 2025-01-30 | $15.26B 10-K · filed 2025-01-30 | |||
| 2022-09-30 | $3.78B 10-Q · filed 2023-10-26 | $7.38B derived: sum of 2 quarters · filed 2023-10-26 | $10.69B 10-Q · filed 2023-10-26 | $15.07B derived: sum of 4 quarters · filed 2024-02-02 | |||
| 2022-06-30 | $3.60B 10-Q · filed 2023-07-27 | $6.91B 10-Q · filed 2023-07-27 | $11.29B derived: sum of 3 quarters · filed 2024-02-02 | $14.85B derived: sum of 4 quarters · filed 2024-02-02 | |||
| 2022-03-31 | $3.31B 10-Q · filed 2023-04-27 | $7.70B derived: sum of 2 quarters · filed 2024-02-02 | $11.25B derived: sum of 3 quarters · filed 2024-02-02 | $14.51B derived: sum of 4 quarters · filed 2024-02-02 | |||
| 2021-12-31 | $4.39B derived: 10-K 12 month − 10-Q 9 month · filed 2024-02-02 | $7.94B derived: sum of 2 quarters · filed 2024-02-02 | $11.20B derived: sum of 3 quarters · filed 2024-02-02 | $14.04B 10-K · filed 2024-02-02 | |||
| 2021-09-30 | $3.55B 10-Q · filed 2022-10-27 | $6.81B derived: sum of 2 quarters · filed 2022-10-27 | $9.66B 10-Q · filed 2022-10-27 | $12.94B derived: sum of 4 quarters · filed 2023-02-02 | |||
| 2021-06-30 | $3.26B 10-Q · filed 2022-07-28 | $6.10B 10-Q · filed 2022-07-28 | $9.38B derived: sum of 3 quarters · filed 2023-02-02 | $12.07B derived: sum of 4 quarters · filed 2023-02-02 | |||
| 2021-03-31 | $2.84B 10-Q · filed 2022-04-28 | $6.12B derived: sum of 2 quarters · filed 2023-02-02 | $8.81B derived: sum of 3 quarters · filed 2023-02-02 | $11.65B derived: sum of 4 quarters · filed 2023-02-02 | |||
| 2020-12-31 | $3.28B derived: 10-K 12 month − 10-Q 9 month · filed 2023-02-02 | $5.96B derived: sum of 2 quarters · filed 2023-02-02 | $8.80B derived: sum of 3 quarters · filed 2023-02-02 | $11.59B 10-K · filed 2023-02-02 | |||
| 2020-09-30 | $2.68B 10-Q · filed 2021-10-26 | $5.52B derived: sum of 2 quarters · filed 2021-10-26 | $8.31B 10-Q · filed 2021-10-26 | $11.34B derived: sum of 4 quarters · filed 2022-02-03 | |||
| 2020-06-30 | $2.84B 10-Q · filed 2021-07-29 | $5.63B 10-Q · filed 2021-07-29 | $8.65B derived: sum of 3 quarters · filed 2022-02-03 | $11.07B derived: sum of 4 quarters · filed 2022-02-03 | |||
| 2020-03-31 | $2.79B 10-Q · filed 2021-04-29 | $5.81B derived: sum of 2 quarters · filed 2022-02-03 | $8.23B derived: sum of 3 quarters · filed 2022-02-03 | $10.64B derived: sum of 4 quarters · filed 2022-02-03 | |||
| 2019-12-31 | $3.03B derived: 10-K 12 month − 10-Q 9 month · filed 2022-02-03 | $5.44B derived: sum of 2 quarters · filed 2022-02-03 | $7.86B derived: sum of 3 quarters · filed 2022-02-03 | $9.88B 10-K · filed 2022-02-03 | |||
| 2019-09-30 | $2.42B 10-Q · filed 2020-10-30 | $4.83B derived: sum of 2 quarters · filed 2020-10-30 | $6.85B 10-Q · filed 2020-10-30 | $9.32B derived: sum of 4 quarters · filed 2021-01-28 | |||
| 2019-06-30 | $2.41B 10-Q · filed 2020-07-31 | $4.43B 10-Q · filed 2020-07-31 | $6.90B derived: sum of 3 quarters · filed 2021-01-28 | $8.83B derived: sum of 4 quarters · filed 2021-01-28 | |||
| 2019-03-31 | $2.02B 10-Q · filed 2020-04-30 | $4.49B derived: sum of 2 quarters · filed 2021-01-28 | $6.42B derived: sum of 3 quarters · filed 2021-01-28 | $8.27B derived: sum of 4 quarters · filed 2021-01-28 | |||
| 2018-12-31 | $2.47B derived: 10-K 12 month − 10-Q 9 month · filed 2021-01-28 | $4.39B derived: sum of 2 quarters · filed 2021-01-28 | $6.25B derived: sum of 3 quarters · filed 2021-01-28 | $7.85B 10-K · filed 2021-01-28 | |||
| 2018-09-30 | $1.93B 10-Q · filed 2019-10-31 | $3.78B derived: sum of 2 quarters · filed 2019-10-31 | $5.38B 10-Q · filed 2019-10-31 | $6.75B derived: sum of 4 quarters · filed 2020-01-30 | |||
| 2018-06-30 | $1.85B 10-Q · filed 2019-07-25 | $3.45B 10-Q · filed 2019-07-25 | $4.82B derived: sum of 3 quarters · filed 2020-01-30 | $5.99B derived: sum of 4 quarters · filed 2020-01-30 | |||
| 2018-03-31 | $1.59B 10-Q · filed 2019-04-25 | $2.97B derived: sum of 2 quarters · filed 2020-01-30 | $4.14B derived: sum of 3 quarters · filed 2020-01-30 | $5.26B derived: sum of 4 quarters · filed 2020-01-30 | |||
| 2017-12-31 | $1.37B derived: 10-K 12 month − 10-Q 9 month · filed 2020-01-30 | $2.54B derived: sum of 2 quarters · filed 2020-01-30 | $3.67B derived: sum of 3 quarters · filed 2020-01-30 | $4.72B 10-K · filed 2020-01-30 | |||
| 2017-09-30 | $1.17B 10-Q · filed 2018-10-31 | $2.29B derived: sum of 2 quarters · filed 2018-10-31 | $3.35B 10-Q · filed 2018-10-31 | $4.47B derived: sum of 4 quarters · filed 2019-01-31 | |||
| 2017-06-30 | $1.12B 10-Q · filed 2018-07-26 | $2.18B 10-Q · filed 2018-07-26 | $3.30B derived: sum of 3 quarters · filed 2019-01-31 | $4.22B derived: sum of 4 quarters · filed 2019-01-31 | |||
| 2017-03-31 | $1.06B 10-Q · filed 2018-04-26 | $2.17B derived: sum of 2 quarters · filed 2019-01-31 | $3.10B derived: sum of 3 quarters · filed 2019-01-31 | $4.00B derived: sum of 4 quarters · filed 2019-01-31 | |||
| 2016-12-31 | $1.12B derived: 10-K 12 month − 10-Q 9 month · filed 2019-01-31 | $2.04B derived: sum of 2 quarters · filed 2019-01-31 | $2.94B derived: sum of 3 quarters · filed 2019-01-31 | $3.77B 10-K · filed 2019-01-31 | |||
| 2016-09-30 | $926.00M 10-Q · filed 2017-11-02 | $925.00M 10-Q · filed 2016-11-03 | $1.83B derived: sum of 2 quarters · filed 2017-11-02 | $2.65B 10-Q · filed 2017-11-02 | $2.65B 10-Q · filed 2016-11-03 | $3.42B derived: sum of 4 quarters · filed 2018-02-01 | |
| 2016-06-30 | $901.00M 10-Q · filed 2017-07-27 | $899.00M 10-Q · filed 2016-07-28 | $1.73B 10-Q · filed 2017-07-27 | $1.73B 10-Q · filed 2016-07-28 | $2.50B derived: sum of 3 quarters · filed 2018-02-01 | $3.21B derived: sum of 4 quarters · filed 2018-02-01 | |
| 2016-03-31 | $826.00M 10-Q · filed 2017-05-04 | $1.60B derived: sum of 2 quarters · filed 2018-02-01 | $2.30B derived: sum of 3 quarters · filed 2018-02-01 | $2.93B derived: sum of 4 quarters · filed 2018-02-01 | |||
| 2015-12-31 | $772.00M derived: 10-K 12 month − 10-Q 9 month · filed 2018-02-01 | $1.48B derived: sum of 2 quarters · filed 2018-02-01 | $2.10B derived: sum of 3 quarters · filed 2018-02-01 | $2.73B 10-K · filed 2018-02-01 | |||
| 2015-09-30 | $706.00M 10-Q · filed 2016-11-03 | $1.33B derived: sum of 2 quarters · filed 2016-11-03 | $1.95B 10-Q · filed 2016-11-03 | $2.58B derived: sum of 4 quarters · filed 2017-02-03 | |||
| 2015-06-30 | $626.00M 10-Q · filed 2016-07-28 | $1.25B 10-Q · filed 2016-07-28 | $1.87B derived: sum of 3 quarters · filed 2017-02-03 | $2.25B derived: sum of 4 quarters · filed 2017-02-03 | |||
| 2015-03-31 | $620.00M 10-Q · filed 2016-04-28 | $1.25B derived: sum of 2 quarters · filed 2017-02-03 | $1.62B derived: sum of 3 quarters · filed 2017-02-03 | $1.98B derived: sum of 4 quarters · filed 2017-02-03 | |||
| 2014-12-31 | $625.00M derived: 10-K 12 month − 10-Q 9 month · filed 2017-02-03 | $999.00M derived: sum of 2 quarters · filed 2017-02-03 | $1.36B derived: sum of 3 quarters · filed 2017-02-03 | $1.68B 10-K · filed 2017-02-03 | |||
| 2014-09-30 | $374.00M 10-Q · filed 2015-11-05 | $732.00M derived: sum of 2 quarters · filed 2015-11-05 | $1.05B 10-Q · filed 2015-11-05 | $1.35B derived: sum of 4 quarters · filed 2016-01-28 | |||
| 2014-06-30 | $358.00M 10-Q · filed 2015-07-31 | $681.00M 10-Q · filed 2015-07-31 | $974.00M derived: sum of 3 quarters · filed 2016-01-28 | $1.21B derived: sum of 4 quarters · filed 2016-01-28 | |||
| 2014-03-31 | $323.00M 10-Q · filed 2015-04-23 | $616.00M derived: sum of 2 quarters · filed 2016-01-28 | $849.00M derived: sum of 3 quarters · filed 2016-01-28 | $1.12B derived: sum of 4 quarters · filed 2016-01-28 | |||
| 2013-12-31 | $293.00M derived: 10-K 12 month − 10-Q 9 month · filed 2016-01-28 | $526.00M derived: sum of 2 quarters · filed 2016-01-28 | $795.00M derived: sum of 3 quarters · filed 2016-01-28 | $997.00M 10-K · filed 2016-01-28 | |||
| 2013-09-30 | $233.00M 10-Q · filed 2014-10-30 | $502.00M derived: sum of 2 quarters · filed 2014-10-30 | $704.00M 10-Q · filed 2014-10-30 | $898.00M derived: sum of 4 quarters · filed 2015-01-29 | |||
| 2013-06-30 | $269.00M 10-Q · filed 2014-07-24 | $472.00M 10-Q · filed 2014-07-24 | $665.00M derived: sum of 3 quarters · filed 2015-01-29 | $833.00M derived: sum of 4 quarters · filed 2015-01-29 | |||
| 2013-03-31 | $203.00M 10-Q · filed 2014-04-25 | $396.00M derived: sum of 2 quarters · filed 2015-01-29 | $564.00M derived: sum of 3 quarters · filed 2015-01-29 | $956.00M derived: sum of 4 quarters · filed 2015-01-29 | |||
| 2012-12-31 | $193.00M derived: 10-K 12 month − 10-Q 9 month · filed 2015-01-29 | $361.00M derived: sum of 2 quarters · filed 2015-01-29 | $753.00M derived: sum of 3 quarters · filed 2015-01-29 | $896.00M 10-K · filed 2015-01-29 | |||
| 2012-09-30 | $168.00M 10-Q · filed 2013-11-01 | $560.00M derived: sum of 2 quarters · filed 2013-11-01 | $703.00M 10-Q · filed 2013-11-01 | $824.00M derived: sum of 4 quarters · filed 2014-01-31 | |||
| 2012-06-30 | $392.00M 10-Q · filed 2013-07-25 | $535.00M 10-Q · filed 2013-07-25 | $656.00M derived: sum of 3 quarters · filed 2014-01-31 | $770.00M derived: sum of 4 quarters · filed 2014-01-31 | |||
| 2012-03-31 | $143.00M 10-Q · filed 2013-05-02 | $264.00M derived: sum of 2 quarters · filed 2014-01-31 | $378.00M derived: sum of 3 quarters · filed 2014-01-31 | $474.00M derived: sum of 4 quarters · filed 2014-01-31 | |||
| 2011-12-31 | $121.00M derived: 10-K 12 month − 10-Q 9 month · filed 2014-01-31 | $235.00M derived: sum of 2 quarters · filed 2014-01-31 | $331.00M derived: sum of 3 quarters · filed 2014-01-31 | $393.00M 10-K · filed 2014-01-31 | |||
| 2011-09-30 | $114.00M 10-Q · filed 2012-10-24 | $210.00M derived: sum of 2 quarters · filed 2012-10-24 | $272.00M 10-Q · filed 2012-10-24 | ||||
| 2011-06-30 | $96.00M 10-Q · filed 2012-07-31 | $158.00M 10-Q · filed 2012-07-31 | |||||
| 2010-12-31 | $167.00M 10-K · filed 2013-02-01 |