Vipshop Holdings Limited Marketing Expense
Vipshop Holdings Limited (VIPS) reported Marketing Expense of CNY 2.99 billion for the 12-month period ending 2025-12-31, per its 20-F filed 2026-04-16.
Financial Statements › Expense Statement › Operating Expenses
us-gaap:MarketingExpense · last filed 2026-04-16
CNY
| Period end | Marketing Expense 12 month |
|---|---|
| 2025-12-31 | 2.99B CNY 20-F · filed 2026-04-16 |
| 2024-12-31 | 2.98B CNY 20-F · filed 2026-04-16 |
| 2023-12-31 | 3.24B CNY 20-F · filed 2026-04-16 |
| 2022-12-31 | 2.83B CNY 20-F · filed 2025-04-17 |
| 2021-12-31 | 5.09B CNY 20-F · filed 2024-04-18 |
| 2020-12-31 | 4.28B CNY 20-F · filed 2023-04-19 |
| 2019-12-31 | 3.32B CNY 20-F · filed 2022-04-27 |
| 2018-12-31 | 3.24B CNY 20-F · filed 2021-04-16 |
| 2017-12-31 | 2.98B CNY 20-F · filed 2020-04-27 |
| 2016-12-31 | 2.84B CNY 20-F · filed 2019-04-18 |
| 2015-12-31 | 2.09B CNY 20-F · filed 2018-04-19 |
| 2014-12-31 | 1.16B CNY 20-F · filed 2017-04-14 |
| 2013-12-31 | 457.56M CNY 20-F · filed 2016-04-22 |
USD
| Period end | Marketing Expense 12 month |
|---|---|
| 2025-12-31 | $427.42M 20-F · filed 2026-04-16 |
| 2024-12-31 | $408.21M 20-F · filed 2025-04-17 |
| 2023-12-31 | $456.66M 20-F · filed 2024-04-18 |
| 2022-12-31 | $410.50M 20-F · filed 2023-04-19 |
| 2021-12-31 | $798.61M 20-F · filed 2022-04-27 |
| 2020-12-31 | $656.59M 20-F · filed 2021-04-16 |
| 2019-12-31 | $477.45M 20-F · filed 2020-04-27 |
| 2018-12-31 | $471.30M 20-F · filed 2019-04-18 |
| 2017-12-31 | $457.81M 20-F · filed 2018-04-19 |
| 2016-12-31 | $408.71M 20-F · filed 2017-04-14 |
| 2015-12-31 | $322.54M 20-F · filed 2016-04-22 |
| 2014-12-31 | $189.94M 20-F · filed 2015-04-24 |
| 2013-12-31 | $74.50M 20-F · filed 2015-04-24 |
| 2012-12-31 | $32.27M 20-F · filed 2015-04-24 |
| 2011-12-31 | $15.25M 20-F · filed 2014-04-25 |
| 2010-12-31 | $2.44M 20-F · filed 2013-04-10 |