ILLUMINA, INC. Advertising Expense
ILLUMINA, INC. (ILMN) reported Advertising Expense of $37.00 million for the 12-month period ending 2025-12-28, per its 10-K filed 2026-02-12.
Financial Statements › Expense Statement › Operating Expenses
us-gaap:AdvertisingExpense · last filed 2026-02-12
- ILLUMINA, INC. advertising expense for fiscal 2025 was $37.00M, a 0.00% change from fiscal 2024.
- ILLUMINA, INC. advertising expense for fiscal 2024 was $37.00M, a 2.78% increase from fiscal 2023.
- ILLUMINA, INC. advertising expense for fiscal 2023 was $36.00M, a 32.08% decline from fiscal 2023.
- ILLUMINA, INC. advertising expense for fiscal 2023 was $53.00M, a 10.42% increase from fiscal 2022.
| Period end | Advertising Expense 12 month | Advertising Expense 12 month as first filed |
|---|---|---|
| 2025-12-28 | $37.00M 10-K · filed 2026-02-12 | |
| 2024-12-29 | $37.00M 10-K · filed 2026-02-12 | |
| 2023-12-31 | $36.00M 10-K · filed 2026-02-12 | |
| 2023-01-01 | $53.00M 10-K · filed 2025-02-12 | |
| 2022-01-02 | $48.00M 10-K · filed 2024-02-16 | |
| 2021-01-03 | $28.00M 10-K · filed 2023-02-17 | |
| 2019-12-29 | $28.00M 10-K · filed 2022-02-18 | |
| 2018-12-30 | $38.00M 10-K · filed 2021-02-17 | |
| 2017-12-31 | $30.00M 10-K · filed 2020-02-11 | |
| 2017-01-01 | $20.00M 10-K · filed 2019-02-12 | $19.50M 10-K · filed 2017-02-14 |
| 2016-01-03 | $19.00M 10-K · filed 2018-02-13 | $18.50M 10-K · filed 2016-03-02 |
| 2014-12-28 | $16.40M 10-K · filed 2017-02-14 | |
| 2013-12-29 | $14.50M 10-K · filed 2016-03-02 | |
| 2012-12-30 | $10.50M 10-K · filed 2015-02-18 | $7.30M 10-K · filed 2013-02-15 |
| 2012-01-01 | $9.40M 10-K · filed 2014-02-18 | $6.80M 10-K · filed 2012-02-24 |
| 2011-01-02 | $6.90M 10-K · filed 2013-02-15 | |
| 2010-01-03 | $4.20M 10-K · filed 2012-02-24 |
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