FIRST CITIZENS BANCSHARES INC /DE/ Marketing Expense
FIRST CITIZENS BANCSHARES INC /DE/ (FCNCB) reported Marketing Expense of $45.00 million for the 3-month period ending 2026-06-30, per its 10-Q filed 2026-08-07.
Financial Statements › Expense Statement › Operating Expenses
us-gaap:MarketingExpense · last filed 2026-08-07
- FIRST CITIZENS BANCSHARES INC /DE/ marketing expense for the quarter ending 2026-06-30 was $45.00M, a 40.63% increase year-over-year.
- FIRST CITIZENS BANCSHARES INC /DE/ marketing expense for the quarter ending 2026-03-31 was $30.00M, a 6.25% decline year-over-year.
- FIRST CITIZENS BANCSHARES INC /DE/ marketing expense for the quarter ending 2025-12-31 was $45.00M, a 87.50% increase year-over-year.
- FIRST CITIZENS BANCSHARES INC /DE/ marketing expense for the quarter ending 2025-09-30 was $33.00M, a 65.00% increase year-over-year.
- FIRST CITIZENS BANCSHARES INC /DE/ marketing expense for fiscal 2025 was $142.00M, a 86.84% increase from fiscal 2024.
- FIRST CITIZENS BANCSHARES INC /DE/ marketing expense for fiscal 2024 was $76.00M, a 25.49% decline from fiscal 2023.
- FIRST CITIZENS BANCSHARES INC /DE/ marketing expense for fiscal 2023 was $102.00M, a 92.45% increase from fiscal 2022.
- FIRST CITIZENS BANCSHARES INC /DE/ marketing expense for fiscal 2022 was $53.00M.
| Period end | Marketing Expense 3 month | Marketing Expense 3 month as first filed | Marketing Expense 6 month | Marketing Expense 9 month | Marketing Expense 9 month as first filed | Marketing Expense 12 month |
|---|---|---|---|---|---|---|
| 2026-06-30 | $45.00M 10-Q · filed 2026-08-07 | $75.00M 10-Q · filed 2026-08-07 | $120.00M derived: sum of 3 quarters · filed 2026-08-07 | $153.00M derived: sum of 4 quarters · filed 2026-08-07 | ||
| 2026-03-31 | $30.00M 10-Q · filed 2026-05-08 | $75.00M derived: sum of 2 quarters · filed 2026-05-08 | $108.00M derived: sum of 3 quarters · filed 2026-05-08 | $140.00M derived: sum of 4 quarters · filed 2026-08-07 | ||
| 2025-12-31 | $45.00M derived: 10-K 12 month − 10-Q 9 month · filed 2026-02-24 | $78.00M derived: sum of 2 quarters · filed 2026-02-24 | $110.00M derived: sum of 3 quarters · filed 2026-08-07 | $142.00M 10-K · filed 2026-02-24 | ||
| 2025-09-30 | $33.00M 10-Q · filed 2025-11-07 | $65.00M derived: sum of 2 quarters · filed 2026-08-07 | $97.00M 10-Q · filed 2025-11-07 | $121.00M derived: sum of 4 quarters · filed 2026-08-07 | ||
| 2025-06-30 | $32.00M 10-Q · filed 2026-08-07 | $64.00M 10-Q · filed 2026-08-07 | $88.00M derived: sum of 3 quarters · filed 2026-08-07 | $108.00M derived: sum of 4 quarters · filed 2026-08-07 | ||
| 2025-03-31 | $32.00M 10-Q · filed 2026-05-08 | $56.00M derived: sum of 2 quarters · filed 2026-05-08 | $76.00M derived: sum of 3 quarters · filed 2026-05-08 | $94.00M derived: sum of 4 quarters · filed 2026-05-08 | ||
| 2024-12-31 | $24.00M derived: 10-K 12 month − 10-Q 9 month · filed 2026-02-24 | $44.00M derived: sum of 2 quarters · filed 2026-02-24 | $62.00M derived: sum of 3 quarters · filed 2026-02-24 | $76.00M 10-K · filed 2026-02-24 | ||
| 2024-09-30 | $20.00M 10-Q · filed 2025-11-07 | $38.00M derived: sum of 2 quarters · filed 2025-11-07 | $52.00M 10-Q · filed 2025-11-07 | $76.00M derived: sum of 4 quarters · filed 2026-02-24 | ||
| 2024-06-30 | $18.00M 10-Q · filed 2025-08-08 | $32.00M 10-Q · filed 2025-08-08 | $56.00M derived: sum of 3 quarters · filed 2026-02-24 | $78.00M derived: sum of 4 quarters · filed 2026-02-24 | ||
| 2024-03-31 | $14.00M 10-Q · filed 2025-05-09 | $38.00M derived: sum of 2 quarters · filed 2026-02-24 | $60.00M derived: sum of 3 quarters · filed 2026-02-24 | $101.00M derived: sum of 4 quarters · filed 2026-02-24 | ||
| 2023-12-31 | $24.00M derived: 10-K 12 month − 10-Q 9 month · filed 2026-02-24 | $46.00M derived: sum of 2 quarters · filed 2026-02-24 | $87.00M derived: sum of 3 quarters · filed 2026-02-24 | $102.00M 10-K · filed 2026-02-24 | ||
| 2023-09-30 | $22.00M 10-Q · filed 2024-11-07 | $25.00M 10-Q · filed 2023-11-03 | $63.00M derived: sum of 2 quarters · filed 2024-11-07 | $78.00M 10-Q · filed 2024-11-07 | $81.00M 10-Q · filed 2023-11-03 | $99.00M derived: sum of 4 quarters · filed 2025-02-21 |
| 2023-06-30 | $41.00M 10-Q · filed 2024-08-08 | $56.00M 10-Q · filed 2024-08-08 | $77.00M derived: sum of 3 quarters · filed 2025-02-21 | $92.00M derived: sum of 4 quarters · filed 2025-02-21 | ||
| 2023-03-31 | $15.00M 10-Q · filed 2024-05-09 | $36.00M derived: sum of 2 quarters · filed 2025-02-21 | $51.00M derived: sum of 3 quarters · filed 2025-02-21 | $60.00M derived: sum of 4 quarters · filed 2025-02-21 | ||
| 2022-12-31 | $21.00M derived: 10-K 12 month − 10-Q 9 month · filed 2025-02-21 | $36.00M derived: sum of 2 quarters · filed 2025-02-21 | $45.00M derived: sum of 3 quarters · filed 2025-02-21 | $53.00M 10-K · filed 2025-02-21 | ||
| 2022-09-30 | $15.00M 10-Q · filed 2023-11-03 | $24.00M derived: sum of 2 quarters · filed 2023-11-03 | $32.00M 10-Q · filed 2023-11-03 | $35.00M derived: sum of 4 quarters · filed 2024-08-14 | ||
| 2022-06-30 | $9.00M 10-Q · filed 2023-08-04 | $17.00M 10-Q · filed 2023-08-04 | $20.00M derived: sum of 3 quarters · filed 2024-08-14 | $23.00M derived: sum of 4 quarters · filed 2024-08-14 | ||
| 2022-03-31 | $8.00M 10-Q · filed 2023-05-10 | $11.00M derived: sum of 2 quarters · filed 2024-08-14 | $14.00M derived: sum of 3 quarters · filed 2024-08-14 | $16.00M derived: sum of 4 quarters · filed 2024-08-14 | ||
| 2021-12-31 | $3.00M derived: 8-K 12 month − 10-Q 9 month · filed 2024-08-14 | $6.00M derived: sum of 2 quarters · filed 2024-08-14 | $8.00M derived: sum of 3 quarters · filed 2024-08-14 | $10.00M 8-K · filed 2024-08-14 | ||
| 2021-09-30 | $3.00M 10-Q · filed 2022-11-04 | $5.00M derived: sum of 2 quarters · filed 2022-11-04 | $7.00M 10-Q · filed 2022-11-04 | |||
| 2021-06-30 | $2.00M 10-Q · filed 2022-08-05 | $4.00M 10-Q · filed 2022-08-05 | ||||
| 2020-12-31 | $10.00M 10-K · filed 2023-02-24 |