AppFolio, Inc. Advertising Expense
AppFolio, Inc. (APPF) reported Advertising Expense of $14.30 million for the 12-month period ending 2025-12-31, per its 10-K filed 2026-02-05.
Financial Statements › Expense Statement › Operating Expenses
us-gaap:AdvertisingExpense · last filed 2026-02-05
- AppFolio, Inc. advertising expense for fiscal 2025 was $14.30M, a 34.91% increase from fiscal 2024.
- AppFolio, Inc. advertising expense for fiscal 2024 was $10.60M, a 23.26% increase from fiscal 2023.
- AppFolio, Inc. advertising expense for fiscal 2023 was $8.60M, a 6.52% decline from fiscal 2022.
- AppFolio, Inc. advertising expense for fiscal 2022 was $9.20M, a 2.13% decline from fiscal 2021.
| Period end | Advertising Expense 12 month |
|---|---|
| 2025-12-31 | $14.30M 10-K · filed 2026-02-05 |
| 2024-12-31 | $10.60M 10-K · filed 2026-02-05 |
| 2023-12-31 | $8.60M 10-K · filed 2026-02-05 |
| 2022-12-31 | $9.20M 10-K · filed 2025-02-06 |
| 2021-12-31 | $9.40M 10-K · filed 2024-02-01 |
| 2020-12-31 | $7.00M 10-K · filed 2023-02-09 |
| 2019-12-31 | $5.80M 10-K · filed 2022-02-28 |
| 2018-12-31 | $4.50M 10-K · filed 2021-03-01 |
| 2017-12-31 | $3.60M 10-K · filed 2020-03-02 |
| 2016-12-31 | $3.60M 10-K · filed 2019-02-28 |
| 2015-12-31 | $3.60M 10-K · filed 2018-02-26 |
| 2014-12-31 | $2.10M 10-K · filed 2017-02-27 |
| 2013-12-31 | $1.30M 10-K · filed 2016-02-29 |