WEIBO CORPORATION Selling and Marketing Expense
WEIBO CORPORATION (WB) reported Selling and Marketing Expense of $490.43 million for the 12-month period ending 2025-12-31, per its 20-F filed 2026-04-23.
Financial Statements › Expense Statement › Operating Expenses
us-gaap:SellingAndMarketingExpense · last filed 2026-04-23
- WEIBO CORPORATION selling and marketing expense for the quarter ending 2023-12-31 was $139.73M, a 13.91% increase year-over-year.
- WEIBO CORPORATION selling and marketing expense for the quarter ending 2022-12-31 was $122.67M, a 19.55% decline year-over-year.
- WEIBO CORPORATION selling and marketing expense for the quarter ending 2021-12-31 was $152.47M, a 9.59% increase year-over-year.
- WEIBO CORPORATION selling and marketing expense for the quarter ending 2021-09-30 was $140.84M, a 33.80% increase year-over-year.
| Period end | Selling and Marketing Expense 3 month | Selling and Marketing Expense 6 month | Selling and Marketing Expense 9 month | Selling and Marketing Expense 12 month | Selling and Marketing Expense 12 month as first filed |
|---|---|---|---|---|---|
| 2025-12-31 | $490.43M 20-F · filed 2026-04-23 | ||||
| 2024-12-31 | $480.79M 20-F · filed 2026-04-23 | ||||
| 2023-12-31 | $139.73M derived: 20-F 12 month − 6-K 9 month · filed 2026-04-23 | $461.42M 20-F · filed 2026-04-23 | |||
| 2023-09-30 | $321.69M 6-K · filed 2023-11-29 | ||||
| 2022-12-31 | $122.67M derived: 20-F 12 month − 6-K 9 month · filed 2025-04-15 | $477.11M 20-F · filed 2025-04-15 | |||
| 2022-09-30 | $354.44M 6-K · filed 2023-11-29 | ||||
| 2021-12-31 | $152.47M derived: 20-F 12 month − 6-K 9 month · filed 2024-04-25 | $293.31M derived: sum of 2 quarters · filed 2024-04-25 | $591.68M 20-F · filed 2024-04-25 | ||
| 2021-09-30 | $140.84M derived: 6-K 9 month − 6-K 6 month · filed 2021-11-18 | $439.21M 6-K · filed 2021-11-18 | |||
| 2021-06-30 | $298.37M 6-K · filed 2021-11-18 | ||||
| 2020-12-31 | $139.14M derived: 20-F 12 month − 6-K 9 month · filed 2023-04-27 | $244.40M derived: sum of 2 quarters · filed 2023-04-27 | $455.62M 20-F · filed 2023-04-27 | ||
| 2020-09-30 | $105.26M derived: 6-K 9 month − 6-K 6 month · filed 2021-11-18 | $316.48M 6-K · filed 2021-11-18 | |||
| 2020-06-30 | $211.22M 6-K · filed 2021-11-18 | ||||
| 2019-12-31 | $465.34M 20-F · filed 2022-03-10 | ||||
| 2018-12-31 | $527.42M 20-F · filed 2021-04-22 | ||||
| 2017-12-31 | $275.54M 20-F · filed 2020-04-29 | ||||
| 2017-06-30 | $106.53M 6-K · filed 2017-10-24 | ||||
| 2016-12-31 | $148.28M 20-F · filed 2019-04-29 | ||||
| 2016-06-30 | $62.21M 6-K · filed 2017-10-24 | ||||
| 2015-12-31 | $126.06M 20-F · filed 2018-04-26 | ||||
| 2014-12-31 | $120.36M 20-F · filed 2017-04-27 | $120.31M 20-F · filed 2015-04-28 | |||
| 2013-12-31 | $63.08M 20-F · filed 2016-04-28 | $63.07M 20-F · filed 2015-04-28 | |||
| 2012-12-31 | $40.38M 20-F · filed 2015-04-28 |