WALT DISNEY CO/ Advertising Expense
WALT DISNEY CO/ reported Advertising Expense of $2.80 billion for the 12-month period ending 2018-09-29, per its 8-K filed 2019-02-15.
Discontinued › Expense Statement › Operating Expenses
us-gaap:AdvertisingExpense · last filed 2019-02-15
- WALT DISNEY CO/ advertising expense for fiscal 2015 was $2.60B, a 7.14% decline from fiscal 2014.
- WALT DISNEY CO/ advertising expense for fiscal 2014 was $2.80B, a 7.69% increase from fiscal 2013.
- WALT DISNEY CO/ advertising expense for fiscal 2013 was $2.60B, a 4.00% increase from fiscal 2012.
- WALT DISNEY CO/ advertising expense for fiscal 2012 was $2.50B, a 10.71% decline from fiscal 2011.
| Period end | Advertising Expense 12 month |
|---|---|
| 2018-09-29 | $2.80B 8-K · filed 2019-02-15 |
| 2017-09-30 | $2.60B 8-K · filed 2019-02-15 |
| 2016-10-01 | $2.90B 8-K · filed 2019-02-15 |
| 2015-10-03 | $2.60B 10-K · filed 2017-11-22 |
| 2014-09-27 | $2.80B 10-K · filed 2016-11-23 |
| 2013-09-28 | $2.60B 10-K · filed 2015-11-25 |
| 2012-09-29 | $2.50B 10-K · filed 2014-11-19 |
| 2011-10-01 | $2.80B 10-K · filed 2013-11-20 |
| 2010-10-02 | $2.60B 10-K · filed 2012-11-21 |
| 2009-10-03 | $2.70B 10-K · filed 2011-11-23 |
| 2008-09-27 | $2.90B 10-K · filed 2010-11-24 |