PDD Holdings Inc. Advertising Expense
PDD Holdings Inc. (PDD) reported Advertising Expense of CNY 74.93 billion for the 12-month period ending 2025-12-31, per its 20-F filed 2026-04-29.
Financial Statements › Expense Statement › Operating Expenses
us-gaap:AdvertisingExpense · last filed 2026-04-29
- PDD Holdings Inc. advertising expense for the quarter ending 2020-12-31 was 14.08B CNY, a 58.58% increase year-over-year.
- PDD Holdings Inc. advertising expense for the quarter ending 2019-12-31 was 8.88B CNY.
CNY
| Period end | Advertising Expense 3 month | Advertising Expense 9 month | Advertising Expense 12 month | Advertising Expense 12 month as first filed |
|---|---|---|---|---|
| 2025-12-31 | 74.93B CNY 20-F · filed 2026-04-29 | |||
| 2024-12-31 | 68.47B CNY 20-F · filed 2026-04-29 | |||
| 2023-12-31 | 56.42B CNY 20-F · filed 2026-04-29 | 76.43B CNY 20-F · filed 2024-04-25 | ||
| 2022-12-31 | 18.92B CNY 20-F · filed 2025-04-28 | 49.97B CNY 20-F · filed 2023-04-26 | ||
| 2021-12-31 | 41.46B CNY 20-F · filed 2024-04-25 | |||
| 2020-12-31 | 14.08B CNY derived: 20-F 12 month − 6-K 9 month · filed 2023-04-26 | 39.30B CNY 20-F · filed 2023-04-26 | ||
| 2020-09-30 | 25.21B CNY 6-K · filed 2020-11-16 | |||
| 2019-12-31 | 8.88B CNY derived: 20-F 12 month − 6-K 9 month · filed 2022-04-25 | 25.87B CNY 20-F · filed 2022-04-25 | ||
| 2019-09-30 | 16.99B CNY 6-K · filed 2020-11-16 | |||
| 2018-12-31 | 12.87B CNY 20-F · filed 2021-04-30 | |||
| 2017-12-31 | 1.26B CNY 20-F · filed 2020-04-24 | |||
| 2016-12-31 | 113.69M CNY 20-F · filed 2019-04-24 |
USD
| Period end | Advertising Expense 3 month | Advertising Expense 9 month | Advertising Expense 12 month |
|---|---|---|---|
| 2025-12-31 | $10.71B 20-F · filed 2026-04-29 | ||
| 2024-12-31 | $9.38B 20-F · filed 2025-04-28 | ||
| 2023-12-31 | $10.76B 20-F · filed 2024-04-25 | ||
| 2022-12-31 | $7.25B 20-F · filed 2023-04-26 | ||
| 2021-12-31 | $6.51B 20-F · filed 2022-04-25 | ||
| 2020-12-31 | $2.31B derived: 20-F 12 month − 6-K 9 month · filed 2021-04-30 | $6.02B 20-F · filed 2021-04-30 | |
| 2020-09-30 | $3.71B 6-K · filed 2020-11-16 | ||
| 2019-12-31 | $3.72B 20-F · filed 2020-04-24 | ||
| 2018-12-31 | $1.87B 20-F · filed 2019-04-24 |