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THE NEW YORK TIMES COMPANY (NYT) Marketing and Advertising Expense

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THE NEW YORK TIMES COMPANY Marketing and Advertising Expense

THE NEW YORK TIMES COMPANY (NYT) reported Marketing and Advertising Expense of $164.50 million for the 12-month period ending 2025-12-31, per its 10-K filed 2026-02-27.

Financial Statements › Expense Statement › Operating Expenses

us-gaap:MarketingAndAdvertisingExpense · last filed 2026-02-27

  • THE NEW YORK TIMES COMPANY marketing and advertising expense for fiscal 2025 was $164.50M, a 7.87% increase from fiscal 2024.
  • THE NEW YORK TIMES COMPANY marketing and advertising expense for fiscal 2024 was $152.50M, a 10.27% increase from fiscal 2023.
  • THE NEW YORK TIMES COMPANY marketing and advertising expense for fiscal 2023 was $138.30M, a 8.47% decline from fiscal 2022.
  • THE NEW YORK TIMES COMPANY marketing and advertising expense for fiscal 2022 was $151.10M, a 24.34% decline from fiscal 2021.
Period endMarketing and Advertising Expense 12 month
2025-12-31$164.50M
10-K · filed 2026-02-27
2024-12-31$152.50M
10-K · filed 2026-02-27
2023-12-31$138.30M
10-K · filed 2026-02-27
2022-12-31$151.10M
10-K · filed 2025-02-27
2021-12-26$199.70M
10-K · filed 2024-02-20
2020-12-27$135.90M
10-K · filed 2023-02-28
2019-12-29$167.90M
10-K · filed 2022-02-23
2018-12-30$156.30M
10-K · filed 2021-02-25