Vail Resorts, Inc. Advertising Expense
Vail Resorts, Inc. (MTN) reported Advertising Expense of $48.00 million for the 12-month period ending 2025-07-31, per its 10-K filed 2025-09-29.
Financial Statements › Expense Statement › Operating Expenses
us-gaap:AdvertisingExpense · last filed 2025-09-29
- Vail Resorts, Inc. advertising expense for fiscal 2025 was $48.00M, a 3.61% decline from fiscal 2024.
- Vail Resorts, Inc. advertising expense for fiscal 2024 was $49.80M, a 5.51% increase from fiscal 2023.
- Vail Resorts, Inc. advertising expense for fiscal 2023 was $47.20M, a 1.05% decline from fiscal 2022.
- Vail Resorts, Inc. advertising expense for fiscal 2022 was $47.70M, a 23.58% increase from fiscal 2021.
| Period end | Advertising Expense 12 month | Advertising Expense 12 month as first filed |
|---|---|---|
| 2025-07-31 | $48.00M 10-K · filed 2025-09-29 | |
| 2024-07-31 | $49.80M 10-K · filed 2025-09-29 | |
| 2023-07-31 | $47.20M 10-K · filed 2025-09-29 | |
| 2022-07-31 | $47.70M 10-K · filed 2024-09-26 | |
| 2021-07-31 | $38.60M 10-K · filed 2023-09-28 | |
| 2020-07-31 | $41.60M 10-K · filed 2022-09-28 | |
| 2019-07-31 | $44.60M 10-K · filed 2021-09-23 | |
| 2018-07-31 | $39.80M 10-K · filed 2020-09-24 | |
| 2017-07-31 | $40.00M 10-K · filed 2019-09-26 | |
| 2016-07-31 | $32.30M 10-K · filed 2018-09-28 | |
| 2015-07-31 | $27.50M 10-K · filed 2017-09-28 | |
| 2014-07-31 | $25.70M 10-K · filed 2016-09-26 | |
| 2013-07-31 | $25.50M 10-K · filed 2015-09-28 | |
| 2012-07-31 | $22.20M 10-K · filed 2014-09-24 | $21.20M 10-K · filed 2012-09-25 |
| 2011-07-31 | $21.20M 10-K · filed 2013-09-27 | $20.30M 10-K · filed 2011-09-22 |
| 2010-07-31 | $18.80M 10-K · filed 2012-09-25 | |
| 2009-07-31 | $17.90M 10-K · filed 2011-09-22 |
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