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MEDIASHIFT, INC. Forms 3, 4 and 5: Stock Options

MEDIASHIFT, INC. Forms 3, 4 and 5: Stock Options

Statements of beneficial ownership filed with the SEC by officers, directors and 10% owners: 100 rows, 100 shown. Transaction codes are the SEC's. Shares and prices are split-adjusted; the as-filed figure is underneath.

  • 2013-06-05: Reporting owner Eastman David; Form 4; Security Stock Option; Transaction Holding.
  • 2013-03-12: Reporting owner Cerkovnik Edward; Form 4; Security Stock Option; Transaction C Conversion of derivative security.
  • 2013-03-12: Reporting owner Grant David; Form 4/A; Security Stock Option; Transaction C Conversion of derivative security.
  • 2013-03-12: Reporting owner Grant David; Form 4; Security Stock Option; Transaction C Conversion of derivative security.
Transaction dateReporting ownerFormSecurityTransactionSharesPricePrice that dayFiling
2013-06-05
holding as of filing
Eastman David
Other (Former CFO)
4Stock Option
Derivative · Direct
Holding
302,154 owned after
$1.14
exercise price
2013-06-05
2013-03-12Cerkovnik Edward
Director
4Stock Option
Derivative · Direct
C Conversion of derivative security+50,000
50,000 owned after
$1.14
exercise price
2013-04-25
2013-03-12Grant David
Director, Officer (CEO)
4/AStock Option
Derivative · Direct · (m)
C Conversion of derivative security+1,693,967
1,693,967 owned after
$1.14
exercise price
2013-04-25
2013-03-12Grant David
Director, Officer (CEO)
4Stock Option
Derivative · Direct · (m)
C Conversion of derivative security+1,693,967
1,693,967 owned after
$1.14
exercise price
2013-04-25
2013-03-12Cerkovnik Edward
Director
4Stock Option
Derivative · Direct
C Conversion of derivative security+50,000
50,000 owned after
$1.14
exercise price
2013-03-18
2013-03-12WELLS DONALD PRESCOTT
Director
4Stock Option
Derivative · Direct
C Conversion of derivative security+50,000
50,000 owned after
$1.14
exercise price
2013-03-15
2013-03-12Burg Robert
Director
4Stock Option
Derivative · Direct
C Conversion of derivative security+50,000
50,000 owned after
$1.14
exercise price
2013-03-15
2013-03-12Kuwadekar Sanjeev
Director
4Stock Option
Derivative · Direct
C Conversion of derivative security+743,891
743,891 owned after
$1.14
exercise price
2013-03-15
2013-03-12Kensel Brendon
Director
4Stock Option
Derivative · Direct
C Conversion of derivative security+1,575
1,575 owned after
$1.14
exercise price
2013-03-15
2013-03-12Grant David
Director, Officer (CEO)
4Stock Option
Derivative · Direct
C Conversion of derivative security+1,693,967
1,693,967 owned after
$1.14
exercise price
2013-03-15
2013-03-12Eastman David
Officer (CFO)
4Stock Option
Derivative · Direct
C Conversion of derivative security+302,154
302,154 owned after
$1.14
exercise price
2013-03-14
2013-03-07
holding as of filing
Spalter Michael
Officer (COO)
3Common Stock Option
Derivative · Direct
Holding$398.00
exercise price
2013-03-07
2013-03-07
holding as of filing
Spalter Michael
Officer (COO)
5Common Stock Option
Derivative · Direct
Holding
780,000 owned after
$398.00
exercise price
2013-03-07
2012-09-25
holding as of filing
Yorke Justin W
Director
4/Acommon stock option
Derivative · Direct
Holding
85,000 owned after
$0.22
exercise price
2012-09-25
2012-05-28Skeehan Joseph W
Director
4Common stock option
Derivative · Direct
M Exercise or conversion of derivative security exempted pursuant to Rule 16b-3+85,000
0 owned after
$0.222012-07-17
2012-05-28SANDLER REUBEN
Director
4/ACommon stock option
Derivative · Direct
M Exercise or conversion of derivative security exempted pursuant to Rule 16b-3+75,000
0 owned after
$0.222012-07-17
2012-05-28SANDLER REUBEN
Director
4Common stock option
Derivative · Direct
M Exercise or conversion of derivative security exempted pursuant to Rule 16b-3−85,000
15,625 owned after
$0.22
exercise price
2012-07-17
2012-04-25
holding as of filing
Skeehan Joseph W
Director
4Common Stock Options
Derivative · Direct
Holding
89,454 owned after
$0.22
exercise price
2012-04-25
2012-02-08
holding as of filing
Skeehan Joseph W
Director
5common stock options
Derivative · Direct
Holding
89,454 owned after
$0.22
exercise price
2012-02-08
2012-02-08
holding as of filing
Yorke Justin W
Officer (CEO, CFO)
5/Acommon stock options
Derivative · Direct
Holding
85,000 owned after
$0.22
exercise price
2012-02-08
2012-02-08
holding as of filing
Yorke Justin W
Director, Officer (CEO, CFO)
5common stock options
Derivative · Direct
Holding
45,000 owned after
$2.00
exercise price
2012-02-08
2012-02-08
holding as of filing
SANDLER REUBEN
Director
5common stock options
Derivative · Direct
Holding
90,625 owned after
$0.22
exercise price
2012-02-08
2011-01-20
holding as of filing
Yorke Justin W
Director, Officer (CEO, CFO)
5common stock options
Derivative · Direct
Holding
85,000 owned after
$0.22
exercise price
2011-01-20
2011-01-20
holding as of filing
Skeehan Joseph W
Director
5common stock options
Derivative · Direct
Holding
79,454 owned after
$0.22
exercise price
2011-01-20
2011-01-20
holding as of filing
SANDLER REUBEN
Director
5common stock options
Derivative · Direct
Holding
90,625 owned after
$0.22
exercise price
2011-01-20
2010-05-28
holding as of filing
GREENSLADE REGINALD J
Director
5Qualified Stock Options
Derivative · Direct
Holding
76,938 owned after
$5.00
exercise price
2010-05-28
2010-05-28
holding as of filing
GREENSLADE REGINALD J
Director
5Qualified Stock Options
Derivative · Direct
Holding
121,938 owned after
$2.00
exercise price
2010-05-28
2010-05-28
holding as of filing
SANDLER REUBEN
Director
5Qualified Stock Options
Derivative · Direct
Holding
45,625 owned after
$5.00
exercise price
2010-05-28
2010-05-28
holding as of filing
SANDLER REUBEN
Director
5Qualified Stock Options
Derivative · Direct
Holding
90,625 owned after
$2.00
exercise price
2010-05-28
2010-05-28
holding as of filing
Skeehan Joseph W
Officer (CEO)
5Qualified Stock Options
Derivative · Direct
Holding
44,454 owned after
$5.00
exercise price
2010-05-28
2010-05-28
holding as of filing
Skeehan Joseph W
Officer (CEO)
5Qualified Stock Options
Derivative · Direct
Holding
89,454 owned after
$2.00
exercise price
2010-05-28
2010-05-28
holding as of filing
JACOBSEN THOMAS J
Director
5Stock Options
Derivative · Direct · (m)
Holding
102,758 owned after
$5.00
exercise price
2010-05-28
2010-05-28
holding as of filing
JACOBSEN THOMAS J
Director
5Stock Options
Derivative · Direct · (m)
Holding
147,758 owned after
$10.75
exercise price
2010-05-28
2010-05-28
holding as of filing
JACOBSEN THOMAS J
Director
5Stock Options
Derivative · Direct · (m)
Holding
192,758 owned after
$2.00
exercise price
2010-05-28
2010-05-28
holding as of filing
Yorke Justin W
Director
5Qualified Stock Options
Derivative · Direct
Holding
45,000 owned after
$2.00
exercise price
2010-05-28
2010-01-26SANDLER REUBEN
Director
4Qualified Stock Options
Derivative · Direct
A Grant, award or other acquisition pursuant to Rule 16b-3(d)+85,000
100,625 owned after
$0.222010-05-28
2010-01-26Skeehan Joseph W
Director
4Qualified Stock Options
Derivative · Direct
A Grant, award or other acquisition pursuant to Rule 16b-3(d)+85,000
89,454 owned after
$0.222010-05-28
2010-01-26Yorke Justin W
Officer (CEO)
4Qualified Stock Options
Derivative · Direct
A Grant, award or other acquisition pursuant to Rule 16b-3(d)+85,000
85,000 owned after
$0.222010-05-28
2010-01-26JACOBSEN THOMAS J
Director
4Stock options
Derivative · Direct
A Grant, award or other acquisition pursuant to Rule 16b-3(d)+75,000
147,758 owned after
$0.222010-05-27
2010-01-25SANDLER REUBEN
Director
4Qualified Stock Options
Derivative · Direct
D Disposition to the issuer of issuer equity securities pursuant to Rule 16b-3(e)−30,000
60,625 owned after
$5.002010-05-28
2010-01-25SANDLER REUBEN
Director
4Qualified Stock Options
Derivative · Direct
D Disposition to the issuer of issuer equity securities pursuant to Rule 16b-3(e)−45,000
15,625 owned after
$2.002010-05-28
2010-01-25Skeehan Joseph W
Director
4Qualified Stock Options
Derivative · Direct
D Disposition to the issuer of issuer equity securities pursuant to Rule 16b-3(e)−40,000
49,454 owned after
$5.002010-05-28
2010-01-25Skeehan Joseph W
Director
4Qualified Stock Options
Derivative · Direct
D Disposition to the issuer of issuer equity securities pursuant to Rule 16b-3(e)−45,000
4,454 owned after
$2.002010-05-28
2010-01-25Yorke Justin W
Officer (CEO)
4Qualified Stock Options
Derivative · Direct
D Disposition to the issuer of issuer equity securities pursuant to Rule 16b-3(e)−45,000
0 owned after
$2.002010-05-28
2010-01-25JACOBSEN THOMAS J
Director
4Stock options
Derivative · Direct
D Disposition to the issuer of issuer equity securities pursuant to Rule 16b-3(e)−30,000
162,758 owned after
$5.002010-05-27
2010-01-25JACOBSEN THOMAS J
Director
4stock options
Derivative · Direct
D Disposition to the issuer of issuer equity securities pursuant to Rule 16b-3(e)−45,000
117,758 owned after
$10.752010-05-27
2010-01-25JACOBSEN THOMAS J
Director
4Stock options
Derivative · Direct
D Disposition to the issuer of issuer equity securities pursuant to Rule 16b-3(e)−45,000
72,758 owned after
$2.002010-05-27
2009-01-06
holding as of filing
JACOBSEN THOMAS J
Director
5Stock options
Derivative · Direct · (m)
Holding
102,758 owned after
$5.00
exercise price
2009-01-06
2009-01-06
holding as of filing
JACOBSEN THOMAS J
Director
5Stock options
Derivative · Direct · (m)
Holding
147,758 owned after
$10.75
exercise price
2009-01-06
2009-01-06
holding as of filing
JACOBSEN THOMAS J
Director
5Stock options
Derivative · Direct · (m)
Holding
192,758 owned after
$2.00
exercise price
2009-01-06
2009-01-05
holding as of filing
Yorke Justin W
Director
5Qualified stock options
Derivative · Direct
Holding
45,000 owned after
$2.00
exercise price
2009-01-05
2009-01-05
holding as of filing
SANDLER REUBEN
Director
5Qualified stock option
Derivative · Direct
Holding
45,625 owned after
$5.00
exercise price
2009-01-05
2009-01-05
holding as of filing
SANDLER REUBEN
Director
5Qualified stock options
Derivative · Direct
Holding
90,625 owned after
$2.00
exercise price
2009-01-05
2009-01-05
holding as of filing
GREENSLADE REGINALD J
Director
5Qualified stock options
Derivative · Direct
Holding
76,938 owned after
$5.00
exercise price
2009-01-05
2009-01-05
holding as of filing
GREENSLADE REGINALD J
Director
5Qualified stock options
Derivative · Direct
Holding
121,938 owned after
$2.00
exercise price
2009-01-05
2009-01-05
holding as of filing
Skeehan Joseph W
Director, Officer (CEo and CFO)
5qualified stock option
Derivative · Direct
Holding
44,454 owned after
$5.00
exercise price
2009-01-05
2009-01-05
holding as of filing
Skeehan Joseph W
Director, Officer (CEo and CFO)
5qualified stock options
Derivative · Direct
Holding
89,454 owned after
$2.00
exercise price
2009-01-05
2008-04-04
holding as of filing
Skeehan Joseph W
Director, Officer (CEO and CFO)
5qualified stock options
Derivative · Direct
Holding
44,454 owned after
$5.00
exercise price
2008-04-04
2008-04-04
holding as of filing
Skeehan Joseph W
Director, Officer (CEO and CFO)
5qualified stock options
Derivative · Direct
Holding
89,454 owned after
$2.00
exercise price
2008-04-04
2008-04-04
holding as of filing
GREENSLADE REGINALD J
Director
5qualified stock options
Derivative · Direct
Holding
76,938 owned after
$5.00
exercise price
2008-04-04
2008-04-04
holding as of filing
GREENSLADE REGINALD J
Director
5qualified stock options
Derivative · Direct
Holding
121,938 owned after
$2.00
exercise price
2008-04-04
2008-04-04
holding as of filing
SANDLER REUBEN
Director
5qualified stock options
Derivative · Indirect · (m)
Holding
30,000 owned after
$5.00
exercise price
2008-04-04
2008-04-04
holding as of filing
SANDLER REUBEN
Director
5qualified stock options
Derivative · Direct · (m)
Holding
75,000 owned after
$2.00
exercise price
2008-04-04
2008-04-04
holding as of filing
Yorke Justin W
Director
5qualified stock options
Derivative · Direct
Holding
45,000 owned after
$2.00
exercise price
2008-04-04
2007-02-20
holding as of filing
FINNERTY JOANNE RUTH
Officer (CFO)
5stock options
Derivative · Direct
Holding
30,000 owned after
$5.00
exercise price
2007-02-20
2007-02-20
holding as of filing
HARTLEY HERMAN S
Officer (President and CEO)
5stock options
Derivative · Direct
Holding
30,000 owned after
$5.00
exercise price
2007-02-20
2007-02-20
holding as of filing
HARTLEY HERMAN S
Director, Officer (President and CEO)
5stock options
Derivative · Direct
Holding
30,000 owned after
$5.00
exercise price
2007-02-20
2007-02-20
holding as of filing
Skeehan Joseph W
Director, Officer (President and CEO)
5stock options
Derivative · Direct
Holding
40,000 owned after
$5.00
exercise price
2007-02-20
2007-02-20
holding as of filing
Skeehan Joseph W
Director, Officer (President and CEO)
5stock options
Derivative · Direct
Holding
45,000 owned after
$10.75
exercise price
2007-02-20
2007-02-20
holding as of filing
Skeehan Joseph W
Director, Officer (President and CEO)
5stock options
Derivative · Direct
Holding
45,000 owned after
$2.00
exercise price
2007-02-20
2007-02-20
holding as of filing
Skeehan Joseph W
Director
5stock options
Derivative · Direct
Holding
40,000 owned after
$5.00
exercise price
2007-02-20
2007-02-20
holding as of filing
SANDLER REUBEN
Director
5stock options
Derivative · Direct · (m)
Holding
120,000 owned after
$5.00
exercise price
2007-02-20
2007-02-20
holding as of filing
SANDLER REUBEN
Director
5stock options
Derivative · Direct · (m)
Holding
120,000 owned after
$10.75
exercise price
2007-02-20
2007-02-20
holding as of filing
SANDLER REUBEN
Director
5stock options
Derivative · Direct · (m)
Holding
120,000 owned after
$2.00
exercise price
2007-02-20
2007-02-20
holding as of filing
SANDLER REUBEN
Director
5stock options
Derivative · Direct
Holding
30,000 owned after
$5.00
exercise price
2007-02-20
2007-02-20
holding as of filing
WELLS DONALD PRESCOTT
Director, Officer (Chief Financial Officer)
5stock options
Derivative · Direct
Holding
30,000 owned after
$5.00
exercise price
2007-02-20
2007-02-20
holding as of filing
WELLS DONALD PRESCOTT
Director, Officer (Chief Financial Officer)
5stock options
Derivative · Direct
Holding
45,000 owned after
$10.75
exercise price
2007-02-20
2007-02-20
holding as of filing
WELLS DONALD PRESCOTT
Director, Officer (Chief Financial Officer)
5stock options
Derivative · Direct
Holding
45,000 owned after
$2.00
exercise price
2007-02-20
2007-02-20
holding as of filing
WELLS DONALD PRESCOTT
Director
5stock options
Derivative · Direct
Holding
30,000 owned after
$5.00
exercise price
2007-02-20
2007-02-20
holding as of filing
GREENSLADE REGINALD J
Director
5stock options
Derivative · Direct
Holding
15,000 owned after
$5.00
exercise price
2007-02-20
2007-02-20
holding as of filing
GREENSLADE REGINALD J
Director
5stock options
Derivative · Direct
Holding
60,000 owned after
$10.75
exercise price
2007-02-20
2007-02-20
holding as of filing
GREENSLADE REGINALD J
Director
5stock options
Derivative · Direct
Holding
45,000 owned after
$2.00
exercise price
2007-02-20
2007-02-20
holding as of filing
GREENSLADE REGINALD J
Director
5stock options
Derivative · Direct
Holding
15,000 owned after
$5.00
exercise price
2007-02-20
2007-02-20
holding as of filing
JACOBSEN THOMAS J
Director
5stock options
Derivative · Direct · (m)
Holding
30,000 owned after
$5.00
exercise price
2007-02-20
2007-02-20
holding as of filing
JACOBSEN THOMAS J
Director
5stock options
Derivative · Direct · (m)
Holding
45,000 owned after
$10.75
exercise price
2007-02-20
2007-02-20
holding as of filing
JACOBSEN THOMAS J
Director
5stock options
Derivative · Direct · (m)
Holding
45,000 owned after
$2.00
exercise price
2007-02-20
2007-02-20
holding as of filing
JACOBSEN THOMAS J
Director
5stock options
Derivative · Direct
Holding
30,000 owned after
$3.00
exercise price
2007-02-20
2006-12-04JACOBSEN THOMAS J
Director
4stock options
Derivative · Direct
A Grant, award or other acquisition pursuant to Rule 16b-3(d)+45,000
120,000 owned after
$2.00
exercise price
2006-12-15
2006-12-04GREENSLADE REGINALD J
Director
4stock options
Derivative · Direct
A Grant, award or other acquisition pursuant to Rule 16b-3(d)+45,000
120,000 owned after
$2.00
exercise price
2006-12-15
2006-12-04WELLS DONALD PRESCOTT
Director, Officer (acting CFO)
4stock option
Derivative · Direct
A Grant, award or other acquisition pursuant to Rule 16b-3(d)+45,000
120,000 owned after
$2.00
exercise price
2006-12-15
2006-12-04Skeehan Joseph W
Director, Officer (Chief Executive Officer)
4stock options
Derivative · Direct
A Grant, award or other acquisition pursuant to Rule 16b-3(d)+45,000
130,000 owned after
$2.002006-12-05
2006-12-04SANDLER REUBEN
Director
4stock option
Derivative · Direct
A Grant, award or other acquisition pursuant to Rule 16b-3(d)+45,000
120,000 owned after
$2.002006-12-05
2006-07-01JACOBSEN THOMAS J
Director
4stock options
Derivative · Direct
A Grant, award or other acquisition pursuant to Rule 16b-3(d)+45,000
75,000 owned after
$10.75
exercise price
2006-12-15
2006-07-01GREENSLADE REGINALD J
Director
4stock options
Derivative · Direct
A Grant, award or other acquisition pursuant to Rule 16b-3(d)+60,000
75,000 owned after
$10.75
exercise price
2006-12-15
2006-07-01WELLS DONALD PRESCOTT
Director, Officer (acting CFO)
4stock options
Derivative · Direct
A Grant, award or other acquisition pursuant to Rule 16b-3(d)+45,000
75,000 owned after
$10.75
exercise price
2006-12-15
2006-07-01Skeehan Joseph W
Director, Officer (Chief Executive Officer)
4stock options
Derivative · Direct
A Grant, award or other acquisition pursuant to Rule 16b-3(d)+45,000
85,000 owned after
$10.752006-12-05
2006-07-01SANDLER REUBEN
Director
4stock options
Derivative · Direct
A Grant, award or other acquisition pursuant to Rule 16b-3(d)+45,000
75,000 owned after
$10.752006-12-05
2006-06-30FINNERTY JOANNE RUTH
Officer (CFO)
5stock options
Derivative · Direct
J Other acquisition or disposition (describe transaction)−10,000
20,000 owned after
$5.00
exercise price
2007-02-20
2006-06-30FINNERTY JOANNE RUTH
Officer (Chief Financial Officer)
4stock option
Derivative · Direct
J Other acquisition or disposition (describe transaction)−10,000
20,000 owned after
$5.002006-06-30
2005-10-18GIERSTERFER LUDWIG
Director
5stock options
Derivative · Direct
L Small acquisition under Rule 16a-6−30,000
0 owned after
$5.00
exercise price
2007-02-21