Financial Institutions, Inc. Marketing and Advertising Expense
Financial Institutions, Inc. (FIISO) reported Marketing and Advertising Expense of $592.00 thousand for the 3-month period ending 2026-06-30, per its 10-Q filed 2026-08-03.
Financial Statements › Expense Statement › Operating Expenses
us-gaap:MarketingAndAdvertisingExpense · last filed 2026-08-03
- Financial Institutions, Inc. marketing and advertising expense for the quarter ending 2026-06-30 was $592.00K, a 19.60% increase year-over-year.
- Financial Institutions, Inc. marketing and advertising expense for the quarter ending 2026-03-31 was $524.00K, a 53.22% increase year-over-year.
- Financial Institutions, Inc. marketing and advertising expense for the quarter ending 2025-12-31 was $482.00K, a 3.66% increase year-over-year.
- Financial Institutions, Inc. marketing and advertising expense for the quarter ending 2025-09-30 was $491.00K, a 32.35% increase year-over-year.
- Financial Institutions, Inc. marketing and advertising expense for fiscal 2025 was $1.81M, a 15.07% increase from fiscal 2024.
- Financial Institutions, Inc. marketing and advertising expense for fiscal 2024 was $1.57M, a 18.33% decline from fiscal 2023.
- Financial Institutions, Inc. marketing and advertising expense for fiscal 2023 was $1.93M, a 4.32% decline from fiscal 2022.
- Financial Institutions, Inc. marketing and advertising expense for fiscal 2022 was $2.01M, a 18.13% increase from fiscal 2021.
| Period end | Marketing and Advertising Expense 3 month | Marketing and Advertising Expense 3 month as first filed | Marketing and Advertising Expense 6 month | Marketing and Advertising Expense 6 month as first filed | Marketing and Advertising Expense 9 month | Marketing and Advertising Expense 9 month as first filed | Marketing and Advertising Expense 12 month | Marketing and Advertising Expense 12 month as first filed |
|---|---|---|---|---|---|---|---|---|
| 2026-06-30 | $592.00K 10-Q · filed 2026-08-03 | $1.12M 10-Q · filed 2026-08-03 | $1.60M derived: sum of 3 quarters · filed 2026-08-03 | $2.09M derived: sum of 4 quarters · filed 2026-08-03 | ||||
| 2026-03-31 | $524.00K 10-Q · filed 2026-05-04 | $1.01M derived: sum of 2 quarters · filed 2026-05-04 | $1.50M derived: sum of 3 quarters · filed 2026-05-04 | $1.99M derived: sum of 4 quarters · filed 2026-08-03 | ||||
| 2025-12-31 | $482.00K derived: 10-K 12 month − 10-Q 9 month · filed 2026-03-09 | $973.00K derived: sum of 2 quarters · filed 2026-03-09 | $1.47M derived: sum of 3 quarters · filed 2026-08-03 | $1.81M 10-K · filed 2026-03-09 | ||||
| 2025-09-30 | $491.00K 10-Q · filed 2025-11-03 | $986.00K derived: sum of 2 quarters · filed 2026-08-03 | $1.33M 10-Q · filed 2025-11-03 | $1.79M derived: sum of 4 quarters · filed 2026-08-03 | ||||
| 2025-06-30 | $495.00K 10-Q · filed 2026-08-03 | $837.00K 10-Q · filed 2026-08-03 | $1.30M derived: sum of 3 quarters · filed 2026-08-03 | $1.67M derived: sum of 4 quarters · filed 2026-08-03 | ||||
| 2025-03-31 | $342.00K 10-Q · filed 2026-05-04 | $807.00K derived: sum of 2 quarters · filed 2026-05-04 | $1.18M derived: sum of 3 quarters · filed 2026-05-04 | $1.62M derived: sum of 4 quarters · filed 2026-05-04 | ||||
| 2024-12-31 | $465.00K derived: 10-K 12 month − 10-Q 9 month · filed 2026-03-09 | $836.00K derived: sum of 2 quarters · filed 2026-03-09 | $1.28M derived: sum of 3 quarters · filed 2026-03-09 | $1.57M 10-K · filed 2026-03-09 | ||||
| 2024-09-30 | $371.00K 10-Q · filed 2025-11-03 | $811.00K derived: sum of 2 quarters · filed 2025-11-03 | $1.11M 10-Q · filed 2025-11-03 | $1.48M derived: sum of 4 quarters · filed 2026-03-09 | ||||
| 2024-06-30 | $440.00K 10-Q · filed 2025-08-04 | $737.00K 10-Q · filed 2025-08-04 | $1.11M derived: sum of 3 quarters · filed 2026-03-09 | $1.85M derived: sum of 4 quarters · filed 2026-03-09 | ||||
| 2024-03-31 | $297.00K 10-Q · filed 2025-05-05 | $667.00K derived: sum of 2 quarters · filed 2026-03-09 | $1.41M derived: sum of 3 quarters · filed 2026-03-09 | $1.91M derived: sum of 4 quarters · filed 2026-03-09 | ||||
| 2023-12-31 | $370.00K derived: 10-K 12 month − 10-Q 9 month · filed 2026-03-09 | $1.11M derived: sum of 2 quarters · filed 2026-03-09 | $1.61M derived: sum of 3 quarters · filed 2026-03-09 | $1.93M 10-K · filed 2026-03-09 | ||||
| 2023-09-30 | $744.00K 10-Q · filed 2024-11-04 | $1.24M derived: sum of 2 quarters · filed 2024-11-04 | $1.56M 10-Q · filed 2024-11-04 | $2.13M derived: sum of 4 quarters · filed 2025-03-12 | ||||
| 2023-06-30 | $498.00K 10-Q · filed 2024-08-05 | $812.00K 10-Q · filed 2024-08-05 | $1.39M derived: sum of 3 quarters · filed 2025-03-12 | $2.04M derived: sum of 4 quarters · filed 2025-03-12 | ||||
| 2023-03-31 | $314.00K 10-Q · filed 2024-05-06 | $890.00K derived: sum of 2 quarters · filed 2025-03-12 | $1.54M derived: sum of 3 quarters · filed 2025-03-12 | $1.95M derived: sum of 4 quarters · filed 2025-03-12 | ||||
| 2022-12-31 | $576.00K derived: 10-K 12 month − 10-Q 9 month · filed 2025-03-12 | $1.23M derived: sum of 2 quarters · filed 2025-03-12 | $1.63M derived: sum of 3 quarters · filed 2025-03-12 | $2.01M 10-K · filed 2025-03-12 | ||||
| 2022-09-30 | $651.00K 10-Q · filed 2023-11-06 | $1.06M derived: sum of 2 quarters · filed 2023-11-06 | $1.44M 10-Q · filed 2023-11-06 | $1.91M derived: sum of 4 quarters · filed 2024-03-13 | ||||
| 2022-06-30 | $406.00K 10-Q · filed 2023-08-07 | $786.00K 10-Q · filed 2023-08-07 | $1.26M derived: sum of 3 quarters · filed 2024-03-13 | $1.73M derived: sum of 4 quarters · filed 2024-03-13 | ||||
| 2022-03-31 | $380.00K 10-Q/A · filed 2023-05-09 | $850.00K derived: sum of 2 quarters · filed 2024-03-13 | $1.32M derived: sum of 3 quarters · filed 2024-03-13 | $1.76M derived: sum of 4 quarters · filed 2024-03-13 | ||||
| 2021-12-31 | $470.00K derived: 10-K 12 month − 10-Q 9 month · filed 2024-03-13 | $944.00K derived: sum of 2 quarters · filed 2024-03-13 | $1.38M derived: sum of 3 quarters · filed 2024-03-13 | $1.70M 10-K · filed 2024-03-13 | ||||
| 2021-09-30 | $474.00K 10-Q · filed 2022-11-07 | $910.00K derived: sum of 2 quarters · filed 2022-11-07 | $1.23M 10-Q · filed 2022-11-07 | $1.79M derived: sum of 4 quarters · filed 2023-03-09 | ||||
| 2021-06-30 | $436.00K 10-Q · filed 2022-08-08 | $760.00K 10-Q · filed 2022-08-08 | $1.31M derived: sum of 3 quarters · filed 2023-03-09 | $2.27M derived: sum of 4 quarters · filed 2023-03-09 | ||||
| 2021-03-31 | $324.00K 10-Q · filed 2022-05-09 | $878.00K derived: sum of 2 quarters · filed 2023-03-09 | $1.83M derived: sum of 3 quarters · filed 2023-03-09 | $2.38M derived: sum of 4 quarters · filed 2023-03-09 | ||||
| 2020-12-31 | $554.00K derived: 10-K 12 month − 10-Q 9 month · filed 2023-03-09 | $1.51M derived: sum of 2 quarters · filed 2023-03-09 | $2.05M derived: sum of 3 quarters · filed 2023-03-09 | $2.61M 10-K · filed 2023-03-09 | ||||
| 2020-09-30 | $955.00K 10-Q · filed 2021-11-08 | $1.50M derived: sum of 2 quarters · filed 2021-11-08 | $2.06M 10-Q · filed 2021-11-08 | $3.28M derived: sum of 4 quarters · filed 2022-03-10 | ||||
| 2020-06-30 | $545.00K 10-Q · filed 2021-08-09 | $1.10M 10-Q · filed 2021-08-09 | $2.33M derived: sum of 3 quarters · filed 2022-03-10 | $3.07M derived: sum of 4 quarters · filed 2022-03-10 | ||||
| 2020-03-31 | $555.00K 10-Q · filed 2021-05-10 | $1.78M derived: sum of 2 quarters · filed 2022-03-10 | $2.53M derived: sum of 3 quarters · filed 2022-03-10 | $3.61M derived: sum of 4 quarters · filed 2022-03-10 | ||||
| 2019-12-31 | $1.23M derived: 10-K 12 month − 10-Q 9 month · filed 2022-03-10 | $1.97M derived: sum of 2 quarters · filed 2022-03-10 | $3.06M derived: sum of 3 quarters · filed 2022-03-10 | $3.58M 10-K · filed 2022-03-10 | ||||
| 2019-09-30 | $745.00K 10-Q · filed 2020-11-06 | $1.83M derived: sum of 2 quarters · filed 2020-11-06 | $2.35M 10-Q · filed 2020-11-06 | $3.29M derived: sum of 4 quarters · filed 2021-03-15 | ||||
| 2019-06-30 | $1.09M 10-Q · filed 2020-08-05 | $1.61M 10-Q · filed 2020-08-05 | $2.54M derived: sum of 3 quarters · filed 2021-03-15 | $3.49M derived: sum of 4 quarters · filed 2021-03-15 | ||||
| 2019-03-31 | $520.00K 10-Q · filed 2020-05-08 | $1.46M derived: sum of 2 quarters · filed 2021-03-15 | $2.40M derived: sum of 3 quarters · filed 2021-03-15 | $3.13M derived: sum of 4 quarters · filed 2021-03-15 | ||||
| 2018-12-31 | $935.00K derived: 10-K 12 month − 10-Q 9 month · filed 2021-03-15 | $1.88M derived: sum of 2 quarters · filed 2021-03-15 | $2.60M derived: sum of 3 quarters · filed 2021-03-15 | $3.58M 10-K · filed 2021-03-15 | ||||
| 2018-09-30 | $949.00K 10-Q · filed 2019-11-06 | $1.67M derived: sum of 2 quarters · filed 2019-11-06 | $2.65M 10-Q · filed 2019-11-06 | $3.37M derived: sum of 4 quarters · filed 2020-03-04 | ||||
| 2018-06-30 | $721.00K 10-Q · filed 2019-08-07 | $1.70M 10-Q · filed 2019-08-07 | $2.42M derived: sum of 3 quarters · filed 2020-03-04 | $2.76M derived: sum of 4 quarters · filed 2020-03-04 | ||||
| 2018-03-31 | $977.00K 10-Q · filed 2019-05-08 | $1.70M derived: sum of 2 quarters · filed 2020-03-04 | $2.04M derived: sum of 3 quarters · filed 2020-03-04 | $2.69M derived: sum of 4 quarters · filed 2020-03-04 | ||||
| 2017-12-31 | $720.00K derived: 10-K 12 month − 10-Q 9 month · filed 2020-03-04 | $1.06M derived: sum of 2 quarters · filed 2020-03-04 | $1.71M derived: sum of 3 quarters · filed 2020-03-04 | $2.17M 10-K · filed 2020-03-04 | ||||
| 2017-09-30 | $344.00K 10-Q · filed 2018-11-07 | $188.00K 10-Q · filed 2017-11-03 | $989.00K derived: sum of 2 quarters · filed 2018-11-07 | $1.45M 10-Q · filed 2018-11-07 | $939.00K 10-Q · filed 2017-11-03 | $2.29M derived: sum of 4 quarters · filed 2019-03-08 | ||
| 2017-06-30 | $645.00K 10-Q · filed 2018-08-08 | $473.00K 10-Q · filed 2017-08-04 | $1.11M 10-Q · filed 2018-08-08 | $751.00K 10-Q · filed 2017-08-04 | $1.95M derived: sum of 3 quarters · filed 2019-03-08 | $2.25M derived: sum of 4 quarters · filed 2019-03-08 | ||
| 2017-03-31 | $462.00K 10-Q · filed 2018-05-09 | $278.00K 10-Q · filed 2017-05-05 | $1.30M derived: sum of 2 quarters · filed 2019-03-08 | $1.60M derived: sum of 3 quarters · filed 2019-03-08 | $2.13M derived: sum of 4 quarters · filed 2019-03-08 | |||
| 2016-12-31 | $838.00K derived: 10-K 12 month − 10-Q 9 month · filed 2019-03-08 | $1.14M derived: sum of 2 quarters · filed 2019-03-08 | $1.67M derived: sum of 3 quarters · filed 2019-03-08 | $2.10M 10-K · filed 2019-03-08 | $1.70M 10-K · filed 2017-03-07 | |||
| 2016-09-30 | $302.00K 10-Q · filed 2017-11-03 | $214.00K 10-Q · filed 2016-11-04 | $832.00K derived: sum of 2 quarters · filed 2017-11-03 | $1.26M 10-Q · filed 2017-11-03 | $938.00K 10-Q · filed 2016-11-04 | $2.46M derived: sum of 4 quarters · filed 2018-03-14 | ||
| 2016-06-30 | $530.00K 10-Q · filed 2017-08-04 | $347.00K 10-Q · filed 2016-08-05 | $957.00K 10-Q · filed 2017-08-04 | $724.00K 10-Q · filed 2016-08-05 | $2.15M derived: sum of 3 quarters · filed 2018-03-14 | $2.47M derived: sum of 4 quarters · filed 2018-03-14 | ||
| 2016-03-31 | $427.00K 10-Q · filed 2017-05-05 | $377.00K 10-Q · filed 2016-05-06 | $1.62M derived: sum of 2 quarters · filed 2018-03-14 | $1.94M derived: sum of 3 quarters · filed 2018-03-14 | $2.17M derived: sum of 4 quarters · filed 2018-03-14 | |||
| 2015-12-31 | $1.20M derived: 10-K 12 month − 10-Q 9 month · filed 2018-03-14 | $1.51M derived: sum of 2 quarters · filed 2018-03-14 | $1.75M derived: sum of 3 quarters · filed 2018-03-14 | $1.99M 10-K · filed 2018-03-14 | $1.12M 10-K · filed 2016-03-08 | |||
| 2015-09-30 | $312.00K 10-Q · filed 2016-11-04 | $550.00K derived: sum of 2 quarters · filed 2016-11-04 | $789.00K 10-Q · filed 2016-11-04 | $1.15M derived: sum of 4 quarters · filed 2017-03-07 | ||||
| 2015-06-30 | $238.00K 10-Q · filed 2016-08-05 | $477.00K 10-Q · filed 2016-08-05 | $840.00K derived: sum of 3 quarters · filed 2017-03-07 | $1.06M derived: sum of 4 quarters · filed 2017-03-07 | ||||
| 2015-03-31 | $239.00K 10-Q · filed 2016-05-06 | $602.00K derived: sum of 2 quarters · filed 2017-03-07 | $818.00K derived: sum of 3 quarters · filed 2017-03-07 | $1.03M derived: sum of 4 quarters · filed 2017-03-07 | ||||
| 2014-12-31 | $363.00K derived: 10-K 12 month − 10-Q 9 month · filed 2017-03-07 | $579.00K derived: sum of 2 quarters · filed 2017-03-07 | $793.00K derived: sum of 3 quarters · filed 2017-03-07 | $972.00K 10-K · filed 2017-03-07 | $805.00K 10-K · filed 2015-03-06 | |||
| 2014-09-30 | $216.00K 10-Q · filed 2015-11-04 | $430.00K derived: sum of 2 quarters · filed 2015-11-04 | $609.00K 10-Q · filed 2015-11-04 | $829.00K derived: sum of 4 quarters · filed 2016-03-08 | ||||
| 2014-06-30 | $214.00K 10-Q · filed 2015-08-05 | $393.00K 10-Q · filed 2015-08-05 | $613.00K derived: sum of 3 quarters · filed 2016-03-08 | $822.00K derived: sum of 4 quarters · filed 2016-03-08 | ||||
| 2014-03-31 | $179.00K 10-Q · filed 2015-05-05 | $399.00K derived: sum of 2 quarters · filed 2016-03-08 | $608.00K derived: sum of 3 quarters · filed 2016-03-08 | $861.00K derived: sum of 4 quarters · filed 2016-03-08 | ||||
| 2013-12-31 | $220.00K derived: 10-K 12 month − 10-Q 9 month · filed 2016-03-08 | $429.00K derived: sum of 2 quarters · filed 2016-03-08 | $682.00K derived: sum of 3 quarters · filed 2016-03-08 | $896.00K 10-K · filed 2016-03-08 | ||||
| 2013-09-30 | $209.00K 10-Q · filed 2014-11-04 | $462.00K derived: sum of 2 quarters · filed 2014-11-04 | $676.00K 10-Q · filed 2014-11-04 | $1.11M derived: sum of 4 quarters · filed 2015-03-06 | ||||
| 2013-06-30 | $253.00K 10-Q · filed 2014-08-05 | $467.00K 10-Q · filed 2014-08-05 | $897.00K derived: sum of 3 quarters · filed 2015-03-06 | $1.16M derived: sum of 4 quarters · filed 2015-03-06 | ||||
| 2013-03-31 | $214.00K 10-Q · filed 2014-05-06 | $644.00K derived: sum of 2 quarters · filed 2015-03-06 | $905.00K derived: sum of 3 quarters · filed 2015-03-06 | $1.04M derived: sum of 4 quarters · filed 2015-03-06 | ||||
| 2012-12-31 | $430.00K derived: 10-K 12 month − 10-Q 9 month · filed 2015-03-06 | $691.00K derived: sum of 2 quarters · filed 2015-03-06 | $828.00K derived: sum of 3 quarters · filed 2015-03-06 | $929.00K 10-K · filed 2015-03-06 | ||||
| 2012-09-30 | $261.00K 10-Q · filed 2013-11-05 | $398.00K derived: sum of 2 quarters · filed 2013-11-05 | $499.00K 10-Q · filed 2013-11-05 | $863.00K derived: sum of 4 quarters · filed 2014-03-12 | ||||
| 2012-06-30 | $137.00K 10-Q · filed 2013-08-06 | $238.00K 10-Q · filed 2013-08-06 | $602.00K derived: sum of 3 quarters · filed 2014-03-12 | $1.08M derived: sum of 4 quarters · filed 2014-03-12 | ||||
| 2012-03-31 | $101.00K 10-Q · filed 2013-05-07 | $465.00K derived: sum of 2 quarters · filed 2014-03-12 | $942.00K derived: sum of 3 quarters · filed 2014-03-12 | $1.20M derived: sum of 4 quarters · filed 2014-03-12 | ||||
| 2011-12-31 | $364.00K derived: 10-K 12 month − 10-Q 9 month · filed 2014-03-12 | $841.00K derived: sum of 2 quarters · filed 2014-03-12 | $1.09M derived: sum of 3 quarters · filed 2014-03-12 | $1.26M 10-K · filed 2014-03-12 | ||||
| 2011-09-30 | $477.00K 10-Q · filed 2012-11-06 | $730.00K derived: sum of 2 quarters · filed 2012-11-06 | $895.00K 10-Q · filed 2012-11-06 | $1.14M derived: sum of 4 quarters · filed 2013-03-18 | ||||
| 2011-06-30 | $253.00K 10-Q · filed 2012-08-07 | $418.00K 10-Q · filed 2012-08-07 | $662.00K derived: sum of 3 quarters · filed 2013-03-18 | $1.00M derived: sum of 4 quarters · filed 2013-03-18 | ||||
| 2011-03-31 | $165.00K 10-Q · filed 2012-05-08 | $409.00K derived: sum of 2 quarters · filed 2013-03-18 | $747.00K derived: sum of 3 quarters · filed 2013-03-18 | $1.10M derived: sum of 4 quarters · filed 2013-03-18 | ||||
| 2010-12-31 | $244.00K derived: 10-K 12 month − 10-Q 9 month · filed 2013-03-18 | $582.00K derived: sum of 2 quarters · filed 2013-03-18 | $934.00K derived: sum of 3 quarters · filed 2013-03-18 | $1.12M 10-K · filed 2013-03-18 | ||||
| 2010-09-30 | $338.00K 10-Q · filed 2011-11-09 | $690.00K derived: sum of 2 quarters · filed 2011-11-09 | $877.00K 10-Q · filed 2011-11-09 | |||||
| 2010-06-30 | $352.00K 10-Q · filed 2011-08-02 | $539.00K 10-Q · filed 2011-08-02 | ||||||
| 2009-12-31 | $949.00K 10-K · filed 2012-03-09 |