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DRAFTKINGS INC. (DKNG) Advertising Expense

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DRAFTKINGS INC. Advertising Expense

DRAFTKINGS INC. (DKNG) reported Advertising Expense of $1.12 billion for the 12-month period ending 2025-12-31, per its 10-K filed 2026-02-13.

Financial Statements › Expense Statement › Operating Expenses

us-gaap:AdvertisingExpense · last filed 2026-02-13

  • DRAFTKINGS INC. advertising expense for fiscal 2025 was $1.12B, a 7.16% increase from fiscal 2024.
  • DRAFTKINGS INC. advertising expense for fiscal 2024 was $1.05B, a 6.62% increase from fiscal 2023.
  • DRAFTKINGS INC. advertising expense for fiscal 2023 was $984.40M, a 2.02% increase from fiscal 2022.
  • DRAFTKINGS INC. advertising expense for fiscal 2022 was $964.90M, a 16.10% increase from fiscal 2021.
Period endAdvertising Expense 12 month
2025-12-31$1.12B
10-K · filed 2026-02-13
2024-12-31$1.05B
10-K · filed 2026-02-13
2023-12-31$984.40M
10-K · filed 2026-02-13
2022-12-31$964.90M
10-K · filed 2025-02-14
2021-12-31$831.10M
10-K · filed 2024-02-16
2020-12-31$430.40M
10-K · filed 2023-02-17