bebe stores, inc. Advertising Expense
bebe stores, inc. reported Advertising Expense of $14.30 million for the 12-month period ending 2017-07-01, per its 10-K filed 2017-10-02.
Discontinued › Expense Statement › Operating Expenses
us-gaap:AdvertisingExpense · last filed 2017-10-02
- bebe stores, inc. advertising expense for fiscal 2017 was $14.30M, a 18.29% decline from fiscal 2016.
- bebe stores, inc. advertising expense for fiscal 2016 was $17.50M, a 1.69% decline from fiscal 2015.
- bebe stores, inc. advertising expense for fiscal 2015 was $17.80M, a 35.04% decline from fiscal 2014.
- bebe stores, inc. advertising expense for fiscal 2014 was $27.40M, a 18.10% increase from fiscal 2013.
| Period end | Advertising Expense 12 month | Advertising Expense 12 month as first filed |
|---|---|---|
| 2017-07-01 | $14.30M 10-K · filed 2017-10-02 | |
| 2016-07-02 | $17.50M 10-K · filed 2017-10-02 | |
| 2015-07-04 | $17.80M 10-K · filed 2016-09-28 | |
| 2014-07-05 | $27.40M 10-K · filed 2016-09-28 | |
| 2013-07-06 | $23.20M 10-K · filed 2015-09-15 | $24.40M 10-K · filed 2013-09-19 |
| 2012-06-30 | $22.90M 10-K · filed 2014-09-18 | $23.50M 10-K · filed 2012-09-13 |
| 2011-07-02 | $22.90M 10-K · filed 2013-09-19 | |
| 2010-07-03 | $23.30M 10-K · filed 2012-09-13 |