BEST BUY CO., INC. Advertising Expense
BEST BUY CO., INC. (BBY) reported Advertising Expense of $861.00 million for the 12-month period ending 2026-01-31, per its 10-K filed 2026-03-18.
Financial Statements › Expense Statement › Operating Expenses
us-gaap:AdvertisingExpense · last filed 2026-03-18
- BEST BUY CO., INC. advertising expense for fiscal 2026 was $861.00M, a 1.77% increase from fiscal 2025.
- BEST BUY CO., INC. advertising expense for fiscal 2025 was $846.00M, a 6.55% increase from fiscal 2024.
- BEST BUY CO., INC. advertising expense for fiscal 2024 was $794.00M, a 8.10% decline from fiscal 2023.
- BEST BUY CO., INC. advertising expense for fiscal 2023 was $864.00M, a 5.57% decline from fiscal 2022.
| Period end | Advertising Expense 11 month | Advertising Expense 11 month as first filed | Advertising Expense 12 month | Advertising Expense 12 month as first filed |
|---|---|---|---|---|
| 2026-01-31 | $861.00M 10-K · filed 2026-03-18 | |||
| 2025-02-01 | $846.00M 10-K · filed 2026-03-18 | |||
| 2024-02-03 | $794.00M 10-K · filed 2026-03-18 | |||
| 2023-01-28 | $864.00M 10-K · filed 2025-03-19 | |||
| 2022-01-29 | $915.00M 10-K · filed 2024-03-15 | |||
| 2021-01-30 | $819.00M 10-K · filed 2023-03-17 | |||
| 2020-02-01 | $840.00M 10-K · filed 2022-03-18 | |||
| 2019-02-02 | $777.00M 10-K · filed 2021-03-19 | |||
| 2018-02-03 | $776.00M 10-K · filed 2020-03-23 | |||
| 2017-01-28 | $743.00M 10-K · filed 2019-03-28 | |||
| 2016-01-30 | $742.00M 10-K · filed 2018-04-02 | |||
| 2015-01-31 | $711.00M 10-K · filed 2017-03-24 | |||
| 2014-02-01 | $757.00M 10-K · filed 2016-03-23 | $775.00M 10-K · filed 2014-03-28 | ||
| 2013-02-02 | $703.00M 10-K · filed 2015-03-31 | $913.00M 10-KT · filed 2013-03-27 | ||
| 2012-03-03 | $828.00M 10-K · filed 2014-03-28 | $995.00M 10-K · filed 2012-05-01 | ||
| 2011-02-26 | $710.00M 8-K · filed 2013-06-21 | $901.00M 10-K · filed 2011-04-25 | ||
| 2010-02-27 | $709.00M 10-K · filed 2012-05-01 | $740.00M 10-K · filed 2011-04-25 | ||
| 2009-02-28 | $765.00M 10-K · filed 2011-04-25 |