PURPLE INNOVATION, INC. Advertising Expense
PURPLE INNOVATION, INC. (PRPL) reported Advertising Expense of $9.73 million for the 3-month period ending 2026-06-30, per its 10-Q filed 2026-08-11.
Financial Statements › Expense Statement › Operating Expenses
us-gaap:AdvertisingExpense · last filed 2026-08-11
- PURPLE INNOVATION, INC. advertising expense for the quarter ending 2026-06-30 was $9.73M, a 26.81% increase year-over-year.
- PURPLE INNOVATION, INC. advertising expense for the quarter ending 2026-03-31 was $11.34M, a 22.33% decline year-over-year.
- PURPLE INNOVATION, INC. advertising expense for the quarter ending 2025-12-31 was $16.93M, a 16.09% decline year-over-year.
- PURPLE INNOVATION, INC. advertising expense for the quarter ending 2025-09-30 was $16.90M, a 3.72% increase year-over-year.
- PURPLE INNOVATION, INC. advertising expense for fiscal 2025 was $56.10M, a 13.95% decline from fiscal 2024.
- PURPLE INNOVATION, INC. advertising expense for fiscal 2024 was $65.20M, a 9.91% decline from fiscal 2023.
- PURPLE INNOVATION, INC. advertising expense for fiscal 2023 was $72.37M, a 8.59% increase from fiscal 2022.
- PURPLE INNOVATION, INC. advertising expense for fiscal 2022 was $66.64M, a 55.51% decline from fiscal 2021.
| Period end | Advertising Expense 3 month | Advertising Expense 6 month | Advertising Expense 9 month | Advertising Expense 12 month | Advertising Expense 12 month as first filed |
|---|---|---|---|---|---|
| 2026-06-30 | $9.73M 10-Q · filed 2026-08-11 | $21.07M 10-Q · filed 2026-08-11 | $38.00M derived: sum of 3 quarters · filed 2026-08-11 | $54.90M derived: sum of 4 quarters · filed 2026-08-11 | |
| 2026-03-31 | $11.34M 10-Q · filed 2026-04-28 | $28.27M derived: sum of 2 quarters · filed 2026-04-28 | $45.17M derived: sum of 3 quarters · filed 2026-04-28 | $52.84M derived: sum of 4 quarters · filed 2026-08-11 | |
| 2025-12-31 | $16.93M derived: 10-K 12 month − 10-Q 9 month · filed 2026-03-31 | $33.83M derived: sum of 2 quarters · filed 2026-03-31 | $41.50M derived: sum of 3 quarters · filed 2026-08-11 | $56.10M 10-K · filed 2026-03-31 | |
| 2025-09-30 | $16.90M 10-Q · filed 2025-11-04 | $24.58M derived: sum of 2 quarters · filed 2026-08-11 | $39.18M 10-Q · filed 2025-11-04 | $59.35M derived: sum of 4 quarters · filed 2026-08-11 | |
| 2025-06-30 | $7.67M 10-Q · filed 2026-08-11 | $22.27M 10-Q · filed 2026-08-11 | $42.45M derived: sum of 3 quarters · filed 2026-08-11 | $58.74M derived: sum of 4 quarters · filed 2026-08-11 | |
| 2025-03-31 | $14.60M 10-Q · filed 2026-04-28 | $34.77M derived: sum of 2 quarters · filed 2026-04-28 | $51.07M derived: sum of 3 quarters · filed 2026-04-28 | $66.89M derived: sum of 4 quarters · filed 2026-04-28 | |
| 2024-12-31 | $20.17M derived: 10-K 12 month − 10-Q 9 month · filed 2026-03-31 | $36.47M derived: sum of 2 quarters · filed 2026-03-31 | $52.29M derived: sum of 3 quarters · filed 2026-03-31 | $65.20M 10-K · filed 2026-03-31 | |
| 2024-09-30 | $16.30M 10-Q · filed 2025-11-04 | $32.12M derived: sum of 2 quarters · filed 2025-11-04 | $45.03M 10-Q · filed 2025-11-04 | ||
| 2024-06-30 | $15.82M 10-Q · filed 2025-07-30 | $28.73M 10-Q · filed 2025-07-30 | |||
| 2024-03-31 | $14.50M 10-Q · filed 2025-05-06 | ||||
| 2023-12-31 | $72.37M 10-K · filed 2026-03-31 | $63.80M 10-K · filed 2024-03-12 | |||
| 2022-12-31 | $66.64M 10-K · filed 2025-03-14 | $61.00M 10-K · filed 2023-03-22 | |||
| 2021-12-31 | $149.80M 10-K · filed 2024-03-12 | ||||
| 2020-12-31 | $130.30M 10-K · filed 2023-03-22 | ||||
| 2019-12-31 | $112.10M 10-K · filed 2022-03-01 | ||||
| 2018-12-31 | $91.80M 10-K · filed 2020-03-09 | ||||
| 2017-12-31 | $72.60M 10-K · filed 2019-03-14 |
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