Apple Inc. Advertising Expense
Apple Inc. (AAPL) reported Advertising Expense of $1.80 billion for the 12-month period ending 2015-09-26, per its 10-K filed 2015-10-28.
Discontinued › Expense Statement › Operating Expenses
us-gaap:AdvertisingExpense · last filed 2015-10-28
- Apple Inc. advertising expense for fiscal 2015 was $1.80B, a 50.00% increase from fiscal 2014.
- Apple Inc. advertising expense for fiscal 2014 was $1.20B, a 9.09% increase from fiscal 2013.
- Apple Inc. advertising expense for fiscal 2013 was $1.10B.
- Apple Inc. advertising expense for fiscal 2011 was $933.00M.
| Period end | Advertising Expense 12 month |
|---|---|
| 2015-09-26 | $1.80B 10-K · filed 2015-10-28 |
| 2014-09-27 | $1.20B 10-K · filed 2015-10-28 |
| 2013-09-28 | $1.10B 10-K · filed 2015-10-28 |
| 2012-09-29 | $1.00B 8-K · filed 2015-01-28 |
| 2011-09-24 | $933.00M 10-K · filed 2013-10-30 |
| 2010-09-25 | $691.00M 8-K · filed 2013-04-24 |
| 2009-09-26 | $501.00M 10-K · filed 2011-10-26 |
| 2008-09-27 | $486.00M 10-K · filed 2010-10-27 |
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