BF.A Insider Transactions
1,222 retained open-market purchase and sale rows from SEC Forms 3, 4 and 5, newest first. This page shows rows 1–100; provenance stays internal.
BF.A insiders transaction timeline
PurchaseSale
| Insider profile | Role | Date | Transaction | Shares | Price |
|---|---|---|---|---|---|
| Whiting Lawson E | President & CEO | 2026-02-12 | Sale | 25,915.0 | $31.01 |
| Whiting Lawson E | President & CEO | 2025-12-12 | Sale | 8,834.0 | $31.0 |
| Whiting Lawson E | President & CEO | 2025-12-04 | Sale | 4,785.0 | $31.0 |
| Whiting Lawson E | President & CEO | 2025-12-04 | Sale | 7,746.0 | $31.01 |
| Whiting Lawson E | President & CEO | 2025-07-23 | Sale | 23,641.0 | $31.0 |
| Holland Augusta Brown | Director | 2023-06-30 | Sale | 150.0 | $66.96 |
| Hawley Kirsten M | EVP, Chief Ppl/Places/Comm | 2023-06-22 | Sale | 2,402.0 | $66.54 |
| Shepherd Jeremy J | EVP, Pres, USA & Canada | 2023-03-28 | Sale | 473.0 | $63.16 |
| Nall Timothy M | SVP CIO | 2021-09-10 | Sale | 3,769.0 | $72.06 |
| Hamel Matthew E | EVP, Gen Counsel and Secretary | 2021-09-09 | Purchase | 350.0 | $71.38 |
| Hamel Matthew E | EVP, Gen Counsel and Secretary | 2021-09-09 | Purchase | 348.0 | $71.38 |
| Hamel Matthew E | EVP, Gen Counsel and Secretary | 2021-09-09 | Purchase | 188.0 | $71.38 |
| Hamel Matthew E | EVP, Gen Counsel and Secretary | 2021-09-09 | Purchase | 332.0 | $71.37 |
| Hamel Matthew E | EVP, Gen Counsel and Secretary | 2021-09-09 | Purchase | 222.0 | $66.44 |
| Hamel Matthew E | EVP, Gen Counsel and Secretary | 2021-09-09 | Purchase | 101.0 | $66.41 |
| Hawley Kirsten M | SVP, Chief Ppl/Places Officer | 2021-07-01 | Sale | 7,873.0 | $74.65 |
| Alvarez Alejandro A | SVP, Chief Production Officer | 2021-03-15 | Sale | 5,379.0 | $72.23 |
| MORREAU JANE C | EVP, Chief Financial Officer | 2021-01-04 | Sale | 12,524.0 | $78.75 |
| de Chabert Ralph E | SVP, Chief Diversity Officer | 2020-10-14 | Sale | 1,613.0 | $78.17 |
| de Chabert Ralph E | SVP, Chief Diversity Officer | 2020-10-07 | Sale | 695.0 | $69.68 |
| Brown Kelli | SVP, Chief Accounting Officer | 2020-09-15 | Sale | 899.0 | $78.97 |
| BOUSQUET CHAVANNE PATRICK | Director | 2020-09-09 | Sale | 6,250.0 | $80.0 |
| Hamel Matthew E | EVP, Gen Counsel and Secretary | 2020-09-08 | Purchase | 813.0 | $79.87 |
| Hamel Matthew E | EVP, Gen Counsel and Secretary | 2020-09-08 | Purchase | 264.0 | $72.95 |
| Hawley Kirsten M | SVP, Chief HR Officer | 2020-07-01 | Sale | 3,562.0 | $64.18 |
| de Chabert Ralph E | SVP, Chief Diversity Officer | 2020-01-10 | Sale | 598.0 | $67.7 |
| Cook John D. | Director | 2020-01-09 | Sale | 3,400.0 | $67.31 |
| Cook John D. | Director | 2020-01-09 | Sale | 3,400.0 | $67.31 |
| Hayes John V. | SVP/President, USA & Canada | 2020-01-09 | Sale | 3,628.0 | $67.32 |
| MORREAU JANE C | EVP, Chief Financial Officer | 2020-01-02 | Sale | 16,405.0 | $67.3 |
| McCallum Mark I | EVP, Chief Brands Officer | 2019-09-12 | Sale | 44,577.0 | $65.61 |
| Hinrichs Thomas | SVP/Pres., International Div | 2019-09-04 | Sale | 10,568.0 | $60.57 |
| Hinrichs Thomas | SVP/Pres., International Div | 2019-09-04 | Sale | 1,434.0 | $59.25 |
| Hamel Matthew E | EVP, Gen Counsel and Secretary | 2019-09-03 | Purchase | 685.0 | $59.19 |
| Hamel Matthew E | EVP, Gen Counsel and Secretary | 2019-09-03 | Purchase | 265.0 | $57.87 |
| Hayes John V. | SVP/President, USA & Canada | 2019-07-02 | Sale | 1,770.0 | $56.51 |
| MORREAU JANE C | EVP, Chief Financial Officer | 2019-01-02 | Sale | 14,721.0 | $46.52 |
| Keyes Mike J. | SVP, Chief Corporate Affairs | 2018-12-21 | Sale | 167.0 | $46.24 |
| Keyes Mike J. | SVP, Chief Corporate Affairs | 2018-12-21 | Sale | 3,111.0 | $46.19 |
| Hamel Matthew E | EVP, Gen Counsel and Secretary | 2018-09-04 | Purchase | 990.0 | $52.54 |
| Hamel Matthew E | EVP, Gen Counsel and Secretary | 2018-09-04 | Purchase | 705.0 | $53.13 |
| Hinrichs Thomas | Pres., International Division | 2018-06-19 | Sale | 3.26 | $52.83 |
| Hinrichs Thomas | Pres., International Division | 2018-06-19 | Sale | 28.0 | $52.83 |
| Hinrichs Thomas | Pres., International Division | 2018-06-19 | Sale | 6.35 | $51.12 |
| Hinrichs Thomas | Pres., International Division | 2018-06-19 | Sale | 36.0 | $51.12 |
| Masick Michael Andrew | VP DIR CORP STRATEGY | 2018-01-05 | Sale | 141.0 | $68.03 |
| Masick Michael Andrew | VP DIR CORP STRATEGY | 2018-01-05 | Sale | 343.0 | $67.94 |
| Hawley Kirsten M | SVP, Chief HR Officer | 2018-01-05 | Sale | 3,809.0 | $67.82 |
| Hayes John V. | SVP, Chief Marketing Officer | 2018-01-02 | Sale | 1,579.0 | $67.71 |
| Cook John D. | Director | 2018-01-02 | Sale | 6,653.0 | $67.71 |
| MORREAU JANE C | EVP, Chief Financial Officer | 2018-01-02 | Sale | 11,214.0 | $67.41 |
| McCallum Mark I | EVP/Pres. Jack Daniel's Brands | 2017-12-11 | Sale | 33,111.0 | $65.85 |
| Hayes John V. | SVP, Chief Marketing Officer | 2017-10-23 | Sale | 9,742.0 | $56.08 |
| Hamel Matthew E | EVP, Gen Counsel and Secretary | 2017-09-06 | Purchase | 133.0 | $53.93 |
| Hamel Matthew E | EVP, Gen Counsel and Secretary | 2017-09-06 | Purchase | 250.0 | $56.37 |
| de Chabert Ralph E | SVP, Chief Diversity Officer | 2017-04-07 | Sale | 1,760.0 | $45.53 |
| Steiner Lisa P | SVP, Chief of Staff | 2017-03-24 | Sale | 4,630.0 | $47.42 |
| McCallum Mark I | EVP/Pres. Jack Daniel's Brands | 2017-03-10 | Sale | 14,750.0 | $46.49 |
| McCallum Mark I | EVP/Pres. Jack Daniel's Brands | 2017-03-10 | Sale | 17,872.0 | $47.47 |
| Whiting Lawson E | EVP, Chief Brands & Strategy | 2017-03-10 | Sale | 6,723.0 | $46.52 |
| Jones Jill Ackerman | Executive Vice President | 2017-01-13 | Sale | 15,000.0 | $43.9 |
| Steiner Lisa P | SVP, Chief of Staff | 2017-01-13 | Sale | 8,502.0 | $43.92 |
| Steiner Lisa P | SVP, Chief of Staff | 2017-01-13 | Sale | 1,436.0 | $43.88 |
| Jones Jill Ackerman | Executive Vice President | 2017-01-13 | Sale | 10,515.0 | $43.92 |
| MORREAU JANE C | EVP, Chief Financial Officer | 2017-01-03 | Sale | 5,423.0 | $45.17 |
| Brown J McCauley | TenPercentOwner | 2016-12-09 | Purchase | 1,865.0 | $48.0 |
| Steiner Lisa P | SVP, Chief of Staff | 2016-10-14 | Sale | 10,510.0 | $45.3 |
| Jones Jill Ackerman | Executive Vice President | 2016-07-08 | Sale | 4,759.0 | $98.0 |
| de Chabert Ralph E | SVP, Chief Diversity Officer | 2016-04-14 | Sale | 706.0 | $95.0 |
| Brown Stuart R | Director | 2016-04-12 | Sale | 150.0 | $95.76 |
| Steiner Lisa P | SVP, Chief of Staff | 2016-03-29 | Sale | 1,000.0 | $97.5 |
| Jones Jill Ackerman | Executive Vice President | 2016-03-11 | Sale | 9,573.0 | $98.0 |
| McCallum Mark I | EVP/Pres. Jack Daniel's Brands | 2016-03-07 | Sale | 12,845.0 | $97.92 |
| Hinrichs Thomas | SVP, Pres. Eur, N.Asia, ANZSEA | 2016-03-04 | Sale | 1,926.0 | $95.0 |
| MORREAU JANE C | EVP, Chief Financial Officer | 2016-03-04 | Sale | 7,208.0 | $95.0 |
| Brown J McCauley | TenPercentOwner | 2016-02-08 | Purchase | 11,460.0 | $104.0 |
| Brown J McCauley | TenPercentOwner | 2016-02-05 | Purchase | 5,000.0 | $95.5 |
| Brown J McCauley | TenPercentOwner | 2016-01-06 | Purchase | 1,646.0 | $105.42 |
| Steiner Lisa P | Chief of Staff | 2015-07-10 | Sale | 2,000.0 | $101.52 |
| Hawley Kirsten M | SVP Chief Human Resource OFC | 2015-06-19 | Sale | 757.0 | $101.1 |
| WELCH JAMES S JR | Vice Chairman | 2015-06-19 | Sale | 4,478.0 | $101.06 |
| Brown J McCauley | TenPercentOwner | 2015-06-05 | Purchase | 1,020.0 | $97.14 |
| de Chabert Ralph E | SVP Chief Diversity Officer | 2015-04-02 | Sale | 671.0 | $90.68 |
| Alvarez Alejandro A | SVP, CPO | 2015-03-13 | Sale | 2,248.0 | $89.24 |
| Steiner Lisa P | Chief of Staff | 2015-03-12 | Sale | 1,000.0 | $89.0 |
| Brown J McCauley | TenPercentOwner | 2015-03-10 | Purchase | 1,000.0 | $88.95 |
| STUBBS DACE BROWN | Director | 2015-03-09 | Sale | 3,836.0 | $89.1 |
| Fitzgerald Brian P | VP, Chief Accounting Officer | 2015-01-09 | Sale | 230.0 | $90.34 |
| Frazier Laura | TenPercentOwner | 2015-01-07 | Sale | 4,486.0 | $88.21 |
| MORREAU JANE C | SVP, Chief Production Officer | 2015-01-02 | Sale | 1,932.0 | $87.85 |
| Steiner Lisa P | SVP, Chief HR Officer | 2014-12-19 | Sale | 1,000.0 | $89.0 |
| Brown J McCauley | TenPercentOwner | 2014-09-08 | Purchase | 1,500.0 | $90.99 |
| Alvarez Alejandro A | SVP, CPO | 2014-07-11 | Sale | 1,317.0 | $93.25 |
| Steiner Lisa P | SVP, Chief HR Officer | 2014-06-06 | Sale | 2,434.0 | $94.26 |
| BOUSQUET CHAVANNE PATRICK | Director | 2014-04-04 | Sale | 440.0 | $88.89 |
| Jones Jill Ackerman | Executive Vice President | 2014-03-31 | Sale | 6,070.0 | $89.64 |
| STUBBS DACE BROWN | Director | 2014-03-19 | Sale | 3,628.0 | $89.37 |
| Steiner Lisa P | SVP, Chief HR Officer | 2014-03-14 | Sale | 100.0 | $87.08 |
| Steiner Lisa P | SVP, Chief HR Officer | 2014-03-13 | Sale | 1,900.0 | $88.0 |
| MORREAU JANE C | SVP, Chief Production Officer | 2014-01-02 | Sale | 2,315.0 | $74.79 |